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After the
devastation of Hurricane Katrina, many college students had to make
last-minute transfers to Southern California universities, without many
of the necessities such as clothing and accessories. The generous crew
of Katrina Campus Relief
has tirelessly worked to make sure students have stylish clothes and
accessories to wear, and PURE clients
Rampage Stores,
Graffiti Gear, and
Article 1 were proud to
provide these essentials.
Their first outreach
was held “fashionista style” at the St. Alban’s Episcopal Church in
Westwood to service students who had been relocated to the campuses of
UCLA and Loyola Marymount. With 50 wardrobe racks of clothing, boxes
upon boxes of accessories, DJ Ravi, and makeup and hair pros in tow,
Katrina Campus Relief set up
makeshift dressing rooms as stylists, celebrities and designers helped
outfit students with a weeks’ worth of gear.
Celebrity stylist
Lesa Amoore chronicled the
relief efforts and wrote the article “How Many Fashionistas Does It Take
To Clothe Katrina?” which is featured below.
How Many Fashionistas Does It Take to Clothe Katrina?
By
Lesa Amoore
If
you think Hurricane Katrina is a blow from the past
(pardon the _expression) you’d be better served to
remember that nothing ever gets “fixed” as fast as the
news forgets it. In Katrina’s wake, as news reports
showed, areas in our Gulf Coast Region were wiped out
akin to certain areas that were bombed in the Gulf
Region. Now, in the days following any measurable
devastation communities pull together to help, the Red
Cross gets involved, camera crews rush to exploit the
situation and people start asking themselves the big
question: What can I
do to help?
For
Celebrity Stylist,
Michael Holdaway, this question revealed an
idea, and as human’s tend to do, he called the two pals
he thought would help
him:
Lynda Stenge
(a music industry professional) and…me (Because I’ve
been in fashion since puberty?). Without realizing what
an undertaking our enlisting would be, our
“why, of course,
darling” industry chic commitments were
given!
So, what really, can a bunch of Fashionistas and friends
in linear industries do to help?
Band Together, call
their friends, and beg and bother everyone
they have ever known to donate, lend a hand, and spread
the word. The result?
Katrina Campus Relief,
a non-profit organization dedicated to providing college
level students affected by the Gulf Coast Hurricane with
the necessities required to rebuild self-esteem and
educational focus.
Now,
that all sounds good and dandy, provided you are
regulars at this, but quite simply put, we weren’t.
After months of putting our lives aside-- foregoing our
daily bread in order to buy needed supplies; guessing
who’d show up to help and who’d flake out; finding a way
to operate a non-profit on the quick (thank you to the
Write Act Rep.
for this); and in my case, having my kids spend many a
night doing their homework and building forts in Lynda’s
living room or hanging out at storage sites while we
inventoried products received from giving sources
(including Rampage
Stores , Graffiti Gear and
Article 1).--our
first event reminded us why on earth we’d volunteered
for this consuming task in the first place.
With
the help of the stead fasts on our committee, our first
outreach was held
Fashionista Style at the St. Alban’s
Episcopal Church (in Westwood), to service students who
had been relocated to the campuses of UCLA and Loyola
Marimount. With 50 wardrobe racks of clothing, boxes
upon boxes of accessories,
DJ Ravi, and
makeup and hair pros in tow, we set up makeshift
dressing rooms as stylists, celebrities and designers
helped outfit students with a weeks’ worth of gear.
Joining KCR early birds Michael and Lynda, designer
Meghan Fabulous
was first to arrive with her donates (because, she is,
well, Fabulous) followed by five students. I was, as
usual, late and en route, phoning everyone else who was
on Fashionista Time,
sharing apologies blamed on notorious L.A. traffic. By
nine a.m., I’d reached the church as help started
pouring in: Princess
Ann Claire arrived with Frye Boots; Actress
Natashia Williams
with her gorgeous smile;
models Caroline
D’Amore with her documentary crew and
Gerren Taylor
with her mother; Duff
McKagan (in true rock and roll style) with
his wife, top model and designer,
Susan Holmes;
designer Marco Marco,
with a bunch of super cute underpants he made for our
cause; Hairroin Hair
Salon gals and
Charity Sampson
with their scissors and blow dryers;
makeup artists Amy
Rene and
Sharon Gault with their kits; photographers
Deborah Hart
and Brevin Blach
to record the day long event; and publicists
Joy Kennely
with her PSA film crew, and
Mel Salvador
with her daughter in tow.
All
day long celebrities and stylists took the students
through the racks (snatching up everything from the
perfect pair of
Serfontaine jeans to the filled to the brim
backpacks Nike
had supplied) and into the dressing rooms, listening to
their stories and helping them develop an individually
tailored new wardrobe. Others greeted new arrivals,
checked people in and out, and served the lunch
Acupulco
restaurant donated.
Gault and
Holmes were on a cell phone at some point
during the day (successfully) begging
Davis Factor
of Smashbox Cosmetics
to donate some makeup; and
Kimberly Stewart
called in to D’ Amore
to ask why she hadn’t known about this event, offering
her help with future KCR events.
At
the end of the day, Michael and Lynda rushed off to the
U2 concert as planned (yes, I was jealous) as committee
member Aurelia
D’Amore, myself, and a few remaining troopers
faced cleanup duty, and the task of loading up (KCR
treasurer) Jewely
Bennet’s three ton truck. Thank the heavens
for the unexpected arrival of actor
James M. Larmer,
who showed up at six p.m. (which couldn’t have been
better timing to finish checking students out and to
carry out the most mundane of tasks, like taking out the
trash and moving furniture). Another blessed late
arrival were ten strong men from a community center that
loaded up the return the truck until it could fit no
more (note to self: definitely men to befriend!).
With
that, the first event in our California tour came to
its’ end (with little drama to be had for a bunch of
fashionistas) and I was off to the W Hotel for dinner
and a much needed glass of wine with the ever so
charming Mr. Larmer, who was sweet enough to entertain
my stories of the day. As for the students, hopefully
their lives will be a little easier to live with their
new designer digs and a day of pampering behind them.
Now
it’s time prep for the next outreach, and for those of
you feeling a bit of guilt because you may never had
answered the question of how you can help --rest assure,
KCR has a goal of 5,000 students nationwide to
clothe---so, for the sake of those in need and our
sanity (including my kids) KCR needs your help, your
friend’s help, and their friend’s help, until the
rebuilding process is done; our promise to a friend
fulfilled; and I can resume my self-absorbed fashionista
lifestyle!
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KCR’s Sponsors include:
Rampage Stores
Graffiti Gear
Article. 1
Nike
Miss Sixty
Serfontaine
Triple Five Soul
Energie
Trina Turk
Nicole Miller
Eddie Funkhauser
Bombshell Shoes
Frye Boots
Meghan
Marco Marco
Kings Of Glory
Acapulco’s
Laughter Heals/National Lampoon
and Margaret Maldonado/Creative Care
D&G
Rachel Pally
Juicy Couture
Max Mara
Jacalyn Bennett
Work Horse Productions
Pork Chop Productions
and many others.
Committee Members include:
Michael Holdaway,
Chairman
Lesa Amoore, Co
Chairman
Lynda Stenge, Co
Chairman
Jewely Bennet,
Treasurer
Deborah Hart, KCR
Photographer
Lara Hansen, Web
Designer
Joy Kennely,
Publicist
Brandi Mascurro,
Publicist
Mel Salvador,
Publicist
Aurelia D’ Amore
Gerren Taylor
Michelle Taylor
David Safian
Denise Holdaway
Naja Hayward
Darrik Hendrix
Amey Liu
Courage De Leon
For More
Information on Katrina Campus Relief, visit
www.KatrinaCampusRelief.org
To read more about
the guest writer, Lesa Amoore, visit
www.lesaamoore.com
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