Soho is basically the area between Houston and Canals Streets, and in the other direction between the Hudson River and Lafayette Street.  If you are taking the subway (possibly less expensive then by cab, you can get off at Broadway-Lafayetter Street or Prince Street.  We suggest you consult a subway map to get on the proper train.

Learn about the Soho Neighborhood from the New York magazine.

Looking for true cutting edge fashion?  Where do the New York City trend setters shop?  Well, it is not currently mid town..  We suggest you get yourself down to Soho.  In Soho you will find D&G, Marc Jacobs, Prada, plus numerous amazing fashion designers that you may or may not recognize by name.  The shops are VERY stylish and trendy.
 

UNIQLO : Did you know you can find a UNIQLO store in Soho, New York...  UNIQLO's SoHo global flagship will be the brand's largest retail store anywhere in the world, featuring unique products and styles that will only be found there and a dynamic, cutting-edge store environment to make the shopping experience personal and fun. To ensure its success UNIQLO has recruited many of the industry's top talents, stars and arbiters of style to design and manage the huge SoHo flagship. Bringing UNIQLO to SoHo is about more than just introducing Japan's favorite clothing brand to the rest of the world it's also an opportunity to express UNIQLO's essence as a unique, distinctly modern Japanese brand. UNIQLO's SoHo global flagship will be the most significant example of Japanese retail culture outside of Japan and a model for the future of UNIQLO's global expansion

Check out some of the Soho Fashion Boutiques from the Citysearch site.
 

Check out the fashion, cosmetics, jewelry, eyewear and other stylish items in Soho by visiting ARTseenSoho.

If you enjoy discussing what is hot in Soho, please tell us your thoughts at the Fashion Industry Network.  We would very much like to see your photos from Soho or your fashion reporting on what is cool... (is cool still cool to say.. oops.)

Do you own a fashion boutique in Soho?  If yes, let us know that you would like to be added to the New York section in the Soho category...  If you do not own one, but you enjoy browsing for the latest fashion in Soho, the next time you are their please tell the stores to contact us.

Learn about New York Fashion and the Apparel Industry ...

New York Public Relations

GIDC

Apparel Industry Task Force (Department of Labor)

Retail New York Clothing and Apparel Retailer directory

New York Fashion from AM New York