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Urban Outfitters Chooses Gerber’s WebPDM

From: ASAP

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Gerber Technology announced that Urban Outfitters, Inc. has chosen WebPDM product data management software to reduce lead times, increase the accuracy of prototyping and improve the quality of information flow along the production chain.

Urban Outfitters, Inc. is a lifestyle merchandising company that operates specialty retail stores under the Urban Outfitters, Anthropologie and Free People brands, as well as the Free People wholesale division. As of January 31, 2003, Urban Outfitters operated 93 stores: 88 in the United States and five in Europe and Canada. In addition, the Company engages in the wholesale distribution of apparel to approximately 1,100 specialty retailers worldwide.

"We believe that this software system will enable our merchant, designer and production staffs to be more efficient and productive while making better business decisions," said Dick Hayne, Chairman and President of Urban Outfitters, Inc. "We should begin to see the benefits in the fourth quarter of this year."

From the largest global retailers to smaller-scale regional manufacturers and marketers, more companies in the apparel industry rely on WebPDM than on any other PLM solution to manage their product data and development process. Today, more than 1,000 companies in over sixty countries rely on Gerber's product data management software. With more than 12,000 seats installed, the software supports over 20,000 individual users.

Urban Outfitters has also purchased ICICI Infotech’s Product Tracking System (PTS) which tracks events throughout the product development and production cycle and helps to streamline the entire process. ICICI Infotech is a preferred provider of Gerber Technology. Coupled together, Gerber’s WebPDM and ICICI InfoTech’s PTS enable comprehensive product life cycle and supply chain management.

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