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Gadzooks Agreement with Dollhouse

From: ASAP

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Gadzooks, Inc. (Nasdaq: GADZ) announced today that it has entered into exclusive swimwear and watch license agreements with Dollhouse. Under the terms of the agreements, Gadzooks will exclusively offer watches and swimwear under the Dollhouse label in Gadzooks' specialty retail stores through March 2004 and July 2004, respectively. Commenting on behalf of Gadzooks, President and Chief Merchandising Officer Paula Masters stated, "We are excited about expanding our partnership with Dollhouse. The Dollhouse label is widely recognized by our target audience, and will further strengthen our position as a destination shop for girls with the range of fashion to suit a variety of moods and needs." Jay Gorman, Chairman and Chief Executive Officer of Dollhouse, commenting on the announcement stated, "We are very pleased to be expanding our brand presence within one of the premiere specialty retailers in the country. We are anxious to start what we feel will be a very exciting partnership." Dallas-based Gadzooks is a national mall-based retailer of casual clothing, accessories, shoes, fragrances and cosmetics for confident and energetic 16-22 year-old girls. Gadzooks currently operates 424 Gadzooks stores and four Orchid stores, for a total of 428 stores in 41 states. Gadzooks owns and operates www.gadzooks.com , an interactive site for girls.

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