Sean John is a privately held fashion lifestyle company
created by music mogul Sean Combs. The line made its fashion
debut with a men's sportswear collection for the spring 1999
season. Individuals of note who have represented the brand
in advertising and marketing include Combs himself,
musicians Nelly, T.I., Mariah Carey, Nas, Fabolous, Usher,
Pharrell Williams, Mary J. Blige, Rick Ross, Mack Wilds, and
Busta Rhymes, actors Lauren London, Cassie Ventura, Jamie
Foxx, Penélope Cruz, Jussie Smollett, and Vincent Pastore,
athlete Dwyane Wade, fashion models Tyson Beckford, Naomi
Campbell, and Channing Tatum, and many notable DJs.
In February 2001, Sean John produced the first nationally televised
runway show during New York Fashion Week when it simultaneously aired live
on E! Television and the Style Network. During fashion week in
February 2002, the New York Times ran a front page story on Sean John.
Learn more about the Sean John clothing
brand for men.
Did you know that in 2004, Sean John invested in the high-end label Zac
Posen? Learn more about the fashion designer
In October 2008, the company purchased streetwear lifestyle brand Enyce
from Liz Claiborne for $20 million.
In May 2010, Sean John made a distribution agreement with Macy's
department store in which Macy's and Macys.com would be the sole
distributor of Sean John sportswear at the retail and online level.
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