Products manufactured by Under Armour include athletic
shoes, t-shirts, jackets, hoodies, pants, leggings, shorts
and accessories such as bags, gloves, caps and protective
gear.Under Armour also produces American football,
basketball and soccer uniforms, among other sports.
Under Armour promotes its products by sponsorship agreements with many
celebrity athletes, professional teams and college athletic teams, a field
in which it competes with other sports apparel companies.
It started with a simple plan to make a superior T-shirt. A shirt that
provided compression and wicked perspiration off your skin rather than
absorb it. A shirt that worked with your body to regulate temperature and
Founded in 1996 by former University of Maryland football player Kevin
Plank, Under Armour is the originator of performance apparel - gear
engineered to keep athletes cool, dry and light throughout the course of a
game, practice or workout. The technology behind Under Armour's diverse
product assortment for men, women and youth is complex, but the program
for reaping the benefits is simple: wear HeatGear® when it's hot, ColdGear®
when it's cold, and AllSeasonGear® between the extremes.
Learn more about the
women's Under Armour brand clothing & footwear at their website.
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