Inspired by creative spirit, Volcom was founded in 1991
and creates products for the persistent who are true to
Volcom is a lifestyle brand that designs, markets, and distributes
boardsports-oriented products. The company primarily produces clothing,
footwear, accessories, and related products for young men and women.
Volcom is headquartered in Costa Mesa, California, United States. Volcom
is known for its trademark stone logo, its slogan True to This.
Richard Woolcott and Tucker Hall, set off on a snowboard trip that
would forever change their lives. Tucker had just been laid off from work
but that wouldn’t stop him from attending his routine Tahoe trip to visit
Nathan Fletcher and Mark Gabriel. After riding four days of fresh powder,
Richard called work with the excuse that they were snowed in and extended
his stay. For more than a week, they awoke every morning with two new feet
of snow. It was their first real experience riding powder and the new
obsession wouldn't stop there. Two weeks later Richard quit his job to
take some time off and snowboard. He and Tucker had also talked of
starting a clothing company during the Tahoe trip but nothing was really
finalized. Later that spring, the two came up with the idea of starting a
riding company based around the three sports they enjoyed (snowboarding,
skateboarding and surfing). With an initial $5,000 from Richard's dad,
they started the process. First came the name, then came the stone and
Volcom was born.
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