Lands' End is a clothing retailer based in Dodgeville,
Wisconsin, that specializes in casual clothing,
luggage, and home furnishings. The majority of Lands'
End's business is conducted through mail order and
Internet sales, but the company also runs more than
a dozen retail operations, primarily in the
Upper Midwest, along with international shops
Lands' End began as a sailboat equipment company
in 1963 in Chicago, Illinois. The business became
so successful that it expanded into general clothing
and home furnishings and eventually moved to Wisconsin.
The company is named from its sailboat heritage,
Land's End, but the misplaced apostrophe in
the company name was a typographical error that
the founder (Gary
Comer) could not afford to change, as promotional
materials had already been printed.
Sears bought the company for
In addition to operating mail order and online business
and Lands' End Inlet stores, Sears now offers a
Lands' End clothing line in a large selection of
its retail stores.