| ||K-Swiss was founded
by two Swiss brothers who became avid tennis players after moving to Southern
California. In 1966, they introduced the K-Swiss "Classic," the
first all-leather tennis shoe with a one-piece rubber outsole, reinforced
toe-design, five-stripe bands on each side, and D-Ring lacing system. Since
then, K-Swiss has continued to build on its performance heritage with new
footwear for serious tennis players, as well as training shoes for all athletes.
Today, the "Classic" still enjoys popularity as a clean, original,
athletic look that is always appropriate off the court. |
October 2013 Summary:
K-Swiss Inc. (K-Swiss) is engaged in designing, developing and
marketing an array of footwear, apparel and accessories for athletic, sports
and fitness activities and casual wear under the K-Swiss brand. The Company
also designs, develops and markets footwear for adventurers for all terrains
under the Palladium brand. The Company sells products primarily to footwear
stores, pro shops, sporting goods stores and department stores. Internationally,
as of December 31, 2011, K-Swiss had the right to market its products in
124 countries through eight international subsidiaries and 29 distributors.
During the year ended December 31, 2011, approximately 60%, 21%, 17% and
2% of the Company's footwear products were manufactured in China, Thailand,
Vietnam and Indonesia, respectively. In May 2013, E.Land World Ltd. completed
the acquisition of K Swiss Inc in a merger transaction.
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