|Beijing Juheng Garments Co. Ltd|
Established in 1994, Beijing Juheng is an ISO
9001-certified supplier specializing in women's
undergarments. Annual production yield from its two
factories is 1.82 million pieces, with sales
reaching US$3.8 million. Seventy-nine percent is
directly exported, with OEM clients taking 65
percent and ODM 20 percent. The rest is exported
under the in-house Y.G. brand.
Main overseas markets are France and Italy. The
rapidly growing market in Russia, with its more
active importers, will contribute to the expected 20
to 50 percent growth in 2005 export sales.
Bras account for 65 percent of all exports, followed
by panties and girdles at 25 percent, and slips and
camisoles at 10 percent.
Bra prices start at US$0.80 each. Embroidered
lace and special fabric, such as those made of
soybean fiber, can raise the price of a bra up to
US$6. Panties are between US$0.50 and US$1.50, while
girdles are US$2 to US$4. Slips and camisoles range
from US$1 to US$1.30 each, with silk varieties at
US$3.50 to US$5.50. Prices are expected to be stable
Cotton, nylon, modal, Lycra, spandex, polyester
and silk are usually used. Buyers may also specify
the use of elastic or nonelastic straps, polyester
or nylon lace, and steel wire. Specialty bras, such
as one made of far-infrared fabric for women with
hyperplasia, can also be supplied.
Fabrics and accessories mainly come from
Guangdong and Jiangsu. Molded bra cups are
The company's 35-member R&D team develops 260 to
300 new products a year using the AGMS CAD system
imported from Japan's Asahikasei Corp. R&D focus is
on research into new materials that can increase
comfort, such as the soybean-fiber fabric now being
used in production. Fabric made from soybean fiber
has the same luster as silk and the texture and hand
of a silk-cashmere blend. A special steel wire is
also replacing memory alloy as bra cup frames. The
new steel frame molds itself to the wearer and
maintains the cup shape for more than 80 times of
Beijing Juheng's two factories in Hebei and Beijing
together occupy a 25,200sqm area. The two factories
have 15 cutting machines and 400 sewing machines,
almost 40 percent of which are computerized.
The 13,200sqm Hebei plant employs 550 workers. It
has one cutting workshop with eight machines, two of
which are Fukushima-brand imports from Japan. The 12
sewing lines in the sewing workshop use 242 Singer,
Juki, Kingtex and Pegasus branded machines. The
packing workshop has two steam iron tables, each
manned by four to 10 packers.
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