Selling Textiles and Clothing in France : The Franchise Route - Textiles Intelligence for the Apparel Industry & Textile Industry
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Franchising is one of the fastest growing retail systems in advanced economies, and is progressing especially rapidly in France. French companies now account for over half of franchised outlets in Europe. The report covers 11 major segments of the market and provides profiles of more than 40 companies, including: Benetton; Camaeu; Escada; Etam; Jacadi; Jean Cacharel; Kooka; Max Mara; Phildar; Pingouin; Prnatal; Pronuptia; Rodier; Stefanel; and Zannier.

CHAPTER 1: INTRODUCTION
Franchising: Manufacturers' Fast Track to Retail Markets
Nature of Franchising
Retail Franchising in France
Categories of Franchise
CHAPTER 2: BACKGROUND TO FRANCHISING IN FRANCE
The Franchise Contract
Franchising Costs and Charges
The Importance of Retail Franchising
Combined Multiple Retailing and Franchising
CHAPTER 3: SIZE AND STRUCTURE OF TEXTILES AND CLOTHING RETAIL FRANCHISING
Scale of General Franchise Activity
Activity in Textiles and Clothing
Size and Structure of Textiles and Clothing Franchising
Companies Involved
CHAPTER 4: FRANCHISING OPERATIONS IN FRANCE AND ABROAD
Operations in France
Operations in Foreign Countries
Foreign Textiles and Clothing Franchises Active in France
CHAPTER 5: SUMMARY AND PROSPECTS
Signs of Maturity
Polarisation of Operational Styles
Effects of Recession
The Future
CHAPTER 6: PROFILES: WOMEN'S OUTERWEAR
Caroll
Devernois
Escada
G
rard Pasquier
Jean Chancel
Kooka

Laurel
Max Mara
CHAPTER 7: PROFILES: MEN'S OUTERWEAR
Bayard
Carnet de Vol
Harryland
Old River
Status CHAPTER 8: PROFILES: FRANCHISES OFFERING BOTH WOMEN'S AND MEN'S OUTERWEAR
Cama
eu Femme and Cama
eu Homme
Jean Cacharel
Rodier
CHAPTER 9: PROFILES: CASUAL AND SPORTSWEAR
The Athlete's Foot
Benetton
Chausport
Levi's Store
New Man
Stefanel
CHAPTER 10: PROFILES: CHILDREN'S CLOTHING
Catimini
Chattawak
Clayeux
Jacadi
Kid Cool
Mar'se
Petit Bateau
Sergent Major
Tartine et Chocolat
Z-La Marque des Z'Enfants
CHAPTER 11: PROFILES: LINGERIE, WEDDING DRESSES, MOTHER-TO-BE AND NURSERY PRODUCTS
Etam Lingerie
Natalys
Pr
natal
Pronuptia
CHAPTER 12: PROFILES: HOUSEHOLD TEXTILES, HANDKNITTING yarnS, HABERDASHERY, CRAFT AND OTHER GOODS
Carr
Blanc
Descamps
Genevi've Lethu
Imagine
Phildar
Pingouin
Souleiado
 
APPENDIX 1: SUMMARY OF FRANCHISES BY RETAIL SECTOR
APPENDIX 2: LIST OF SPECIALISED TEXTILES AND CLOTHING RETAIL NETWORKS
Women's Outerwear
Men's Outerwear
Shirts
Men's and Women's Sportswear
Children's Clothing
Nursery and Expectant Mothers' Products
Lingerie
Wedding Dresses and Accessories
Household Linen
Hand Knitting yarns
Household Textiles
Haberdashery and fabrics
 
INDEX OF BRAND AND COMPANY NAMES
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The Textile Industry and Apparel Industry Reports in this section have been developed and maintained by Textile Intelligence.

Textiles Intelligence is a provider of global business information to the international fibre, textile and apparel industry. The company was formed in 1992 as a spin-off from the Economist Intelligence Unit and has customers in more than 60 countries spread across five continents. Textiles Intelligence publishes Textile Outlook International six times a year and Technical Textile Markets every quarter. It also offers over 30 in-depth research reports covering global sectors such as man-made fibres and nonwovens, geographical regions such as South East Asia and Eastern Europe and topics such as internationalisation and sourcing.

 

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