Liz Claiborne Inc. announced on January 4, 2011 it is
changing its name to "Fifth & Pacific Companies" to better
communicate its strategic focus on growing its three global
lifestyle brands (Juicy Couture, kate spade and Lucky Brand)
and reflect the sale of the Liz Claiborne namesake brand to
J.C. Penney, among other recent transactions. The change is
expected to be effective on or about May 15, 2012 at which
time the Company will begin trading as Fifth & Pacific
Companies, Inc. (NYSE: FNP).
The announcement of the
Fifth & Pacific Companies
name marks the next chapter in the Company's transition from primarily
serving department stores to a direct-to-consumer retailer built around
three highly distinctive premium brands with global appeal. Today, Juicy
Couture, kate spade and Lucky Brand offer high growth and high margin
opportunities in the U.S. as well as abroad.
The Company anticipates that
the name change and new stock symbol (NYSE: FNP) will become effective on
or about May 15, 2012.
Further updates will be issued as the effective date for the name change
approaches. Information will also be posted on the new corporate website:
Search for additional
information about Apparel, Fashion or Clothing.