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Kayser-Roth, with offices in Greensboro, NC and New York, is a leader in women's legwear and intimate apparel. Their brands include fashion-forward Hue and No nonsense, one of the most recognized and respected brands among women. While their heritage is in hosiery products, their brands have experienced tremendous sales successes with innovative designs and solutions in many other categories, including sleepwear, loungewear, panties, slippers, bras, shoe solutions, fashion legwear, and socks.

They own and operate four state-of-the-art legwear facilities in North Carolina and Tennessee. Their emphasis is on quality through careful control, consistency and automation. They are vertically integrated in order to ensure quality all the way to final production. Their U.S. based facilities provide a distinct speed-to-market advantage.  Recognized for being among the most efficient and modern in the world, their facilities produce the highest quality products at competitive prices. They benefit from vertical integration, advanced technical training and domestic control.

Kayser-Roth is owned by Golden Lady Company, one of the largest branded legwear and intimates companies in Italy. Golden Lady has a significant presence throughout Europe including 500 Golden Point retail stores that feature European brands like SiSi, Omsa and Golden Lady – as well as legwear and intimate products from Hue.

In May, 2007, Kayser Roth moved into the U.S. retail environment with the launch of its Hue Studio store in Charlotte, North Carolina.

As a privately held company, they focus on the long term. They invest in their brands, their people, their facilities and their processes.  Their goal is to offer innovative solutions and remarkable products to their retail partners.

They value integrity, creativity, passion, collaboration, and open communication.

Their Brands:

While their roots are in hosiery, their current No nonsense® product portfolio includes: sheer, socks, tights, footless tights, shoe solutions, loungewear, bras, sleepwear, panties and slippers.

No nonsense has always been a trusted women's national brand. Today, its relevance to women is greater than ever. No nonsense has strong demographic and socio-economic appeal. The No nonsense consumer has high household income, is educated and is a frequent shopper for apparel. The brand has 94% awareness among women.

The HUE® brand proposition is very simple: HUE means fun, fresh and fashion.

HUE is the leading women's legwear brand in department and specialty stores. In 2003 HUE introduced intimate apparel, and today HUE is one of the fastest growing contemporary brands in sleepwear and panties.

Introduced almost 30 years ago, the HUE brand constantly evolves. With over 50% of the brand's sales coming from new products, HUE products are designed to deliver innovation, newness and style. The HUE design and merchandising teams, based in their New York office, combine fresh, trend-setting style in the season's hottest hues with exceptional comfort, fit and quality.

In Spring 2007 HUE opened its first retail store, HUE Studio, in Charlotte, N.C. HUE Studio features legwear, sleepwear, panties and loungewear plus accessories including jewelry, eyewear and handbags. HUE Studio…a brand new idea from a brand that's always new.
 

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