New Venue, New Exhibitors, Fresh Look at Londenedge Fashion Event
Fashion Event Article Posted July 22, 2010


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A raft of great new exhibitors are set to join Londonedge and Londoncentral for September's show at the Olympia National Hall.

Brand new London t-shirt company Cubicoola launched in January 2010 and will make their trade show debut at Londonedge. Their range of tees and tote bags are decorated with surreal hand-illustrated designs and new editions are added to the line every month at

Dita Havolva said: "We are preparing an amazing collection of new designs that we want to launch at Londonedge. We also want to introduce some new styles and colours of T-shirts. We aim to target small independent boutiques as well as high street department stores. Even though our designs are illustrated, the motives and styles of the T-shirts are different and that makes them pretty versatile."

San Diego, California-based Fables by Barrie is another newbie at Londoncentral. The womenswear brand was born in April 2007 and offers stylish, whimsical clothing featuring vintage styles with a modern twist. Their gorgeous 50s, sailor-themed swimwear and clothing is bang on trend and their flirty romper suits are to die for! See more at

Another new retro-influenced womenswear brand at Londoncentral is Lady K Loves who hail from Hastings in England. Their vintage-inspired skirts, tops and trousers are based around Rockabilly, Pin-Up and Kustom Kulture themes and are cut to fit like a dream!

Visit them at and visit them at the show in September for a viewing of their new A/W 2010 cardigans, faux fur coats, trousers and skirts.

Of course there's giftwear on offer at Londonedge alongside clothing, footwear and accessories. Jo Lily are set to launch their new gothic greeting card range at the show in September along with gothic calendars featuring edgy images and drawings.

Designer Josie Allen launched Jo Lily in February 2010 and this new line marks a fresh direction for her. See more of her work at

The next Londonedge and Londoncentral will take place from 5-7th September 2010 at the Olympia National Hall, Kensington, London, W14. For further information please contact +44 (0) 1162 898 249 or [email protected]. Visit

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