Fashion News Article Posted January 11, 2007
Branding for Beginners Seminar at Fashion Business Inc.
What does it mean to create a brand? What's a brand proposition? Is it essential to have a brand strategy? And how to communicate your brand message to consumers, retailers and the press? This compelling topic captivates industry leaders worldwide. This seminar is A MUST for startup fashion brands entering today's competitive marketplace. Come prepared to participate in an interactive discussion, glean practical tips for building your own brand and leave with an invaluable customized guideline to share with your team.
Instructor: Debra Stevenson
Date: Thursday, January 18, 2007
Time: 6:00 - 8:30 PM
Cost: $40.00 FBI Members $55.00 Non Members
** PREPAY AND RECEIVE 5% DISCOUNT **
Location: FBI Resource Center @ the New Mart 127 E. 9th Street, Suite 212 Los Angeles, CA 90015
Registration: Please RSVP by email to [email protected]
Or Log onto: http://www.fashionbizinc.org
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Debra Stevenson is a founding partner of The Skyline Studios, a multidisciplinary style lab for Fashion and Interiors. With over 20 years expertise in product development, she provides creative direction to global and niche market brands. A branding junkie and a passionate trend-tracker, she authors the TrendAgitator style blog, teaches seminars at Fashion Business Inc. and serves as west coast bureau chief for ApparelSearch.com. Her market insight is used by numerous media and forecast services.
You can read her style blog click here http://www.trendagitator.com