Liz Claiborne Inc. (NYSE:
LIZ) announced that it has entered into a strategic licensing
agreement with Donna Karan International (DKI) to create a new
men's sportswear for the "better" market in the US and Canada. Liz
Claiborne Inc. currently holds the license to produce, distribute and
market DKNY Jeans and Active apparel for men, women, and juniors in the
DKNY Men's will represent the modern yet timeless sensibility of the
DKNY brand. It will combine stylish function and versatility, the core
of a complete men's lifestyle brand, and will offer an array of product
from wovens, knits and trousers to blazers and outerwear. Price points
for the line will range from $59.50 to $595. DKNY men's will debut in
department stores for Fall 08.
William L. McComb, Chief Executive Officer of Liz Claiborne Inc.,
commented, "We are excited to expand our successful partnership with
Donna Karan International. The launch of DKNY in the men's better market
is a major opportunity to build upon our successes with the men's DKNY
Jean's business and continue to establish DKNY as a leading men's
lifestyle brand. It shows our commitment to the DKNY brand, as well as
our growing appetite for the men's segment in Partnered Brands."
Mark Weber, Chairman and CEO of
Donna Karan International stated, "This collaboration with
Liz Claiborne Inc. will allow DKNY to further develop its expanding
global menswear business. It will enable us to provide our department
store customers with product that combines outstanding design and high
quality in the better market segment."
About Liz Claiborne Inc.
Claiborne Inc. designs and markets a global portfolio of
retail-based premium brands including Kate Spade, Juicy Couture, Lucky
Brand and Mexx. The Company also has a refined group of department
store-based brands with strong consumer franchises including the Liz
Claiborne and Monet families of brands, Enyce, Narciso Rodriguez and the
licensed DKNY Jeans Group. The Company also offers cosmetics &
About Donna Karan International
International is one of the world's leading fashion design houses.
It designs, markets and distributes collections of women's and men's
apparel, sportswear, accessories and shoes under the Donna Karan and
DKNY brand names. The Company has selectively granted licenses for the
manufacture and distribution of beauty and beauty related products,
jeanswear, activewear, men's furnishings, men's tailored clothing,
hosiery, intimate apparel, coats, children's apparel, watches, eyewear
and home. Since November 2001, Donna Karan International has been a part
Moet Hennessy Louis Vuitton, the world's leading luxury goods group.