Summer Rayne Oakes Eco-model Brand Supported by Payless
Fashion Article Posted March 2, 2011

  

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Throughout the month of March, Payless ShoeSource will be supporting eco-model and Payless brand partner Summer Rayne Oakes as she takes on The Uniform Project ‘Pilot Series' challenge, a unique campaign to promote eco-friendly fashion and raise money for a great cause.  Oakes has designed a custom "Little Black Dress" that she will wear all 31 days of March paired most days with Payless shoes & accessories. Oakes' efforts this month will help raise money for Charity: Water, an organization dedicated to bringing clean water and basic sanitation facilities to areas around the globe. Payless will match the money raised dollar-for-dollar up to $10,000 – enough to help build two water wells!

Program Details

·         All Oakes' 31 looks and her Uniform Project journey will be chronicled at

·         Oakes will style the dress each day with a variety of shoes and accessories from Payless, including the eco-friendly Zoe & Zac products she helps Payless create

·         Payless will match dollar-for-dollar (up to $10,000) for all donations made to Charity: Water through the donation button at www.theuniformproject.com throughout March

·         Payless will also deliver a 50% off offer on a single Zoe & Zac purchase throughout 2011, for those that donate $10 or more in March through the online donate button

Footwear Style Videos

Summer Rayne Oakes Accessorizes with Payless for the Uniform Project  

Summer Rayne Oakes Talks About Charity: Water, the Uniform Project & Payless' Support

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