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designers, fashion influencers and VIPs from all over the
world congregated over the course of last weekend to
celebrate Mercedes-Benz Fashion Week Swim 2013 in Miami
partnerships between swimwear brands and accessories are
most prevalent during the 4-day event. Namely, for the debut
of their "La Dolce Vita Miami" collection on Sunday, July 22nd,
Luli Fama Swimwear
partnered with Nine
West to create the perfect fusion between punchy,
sexy swim looks and footwear.
Miami-based swimwear designers present an excess of
indulgences with "La Dolce Vita Miami" collection paired
with Nine West's hottest footwear of the summer season
Inspired by the 1960s cult classic La
Dolce Vita, Luli Fama's "La Dolce Vita Miami"
2013 collection is a celebration of the sweet life
symbolized in Miami's opulent lifestyle, Italy's decadence
and the heyday of a ‘60s bombshell. Full of infinite glamour
and romance, the display of sultry silhouettes, intense
colors, rich textures and pulsating Italian-inspired prints
tells a story about a 1960s beach bash into today's modern
Lourdes "Luli" Hanimian and
brother-in-law Augusto Hanimian integrate Miami's
carefree vibes and rich Italian indulgences into a
collection of swimwear and beach apparel that captures the
essence of bombshells and a boho flowerchild of the era.
"Our collection is inspired by uniting old and new,"
explains Lourdes Hanimian. "We combined retro and modern
styles with elemental highlights from pinup silhouettes,
featuring underwire, onto today's well-admired bandeau top.
We are such fans of Nine West and their amazing selection of
sexy footwear and they were the perfect accessories to
complement our festive designs."
Fama's penchant for charmingly-girly accents including
ruffles, gold hardware and crystals grace traditional
silhouettes. Novel features include underwire tops, cheeky
and Luli Fama's signature ruched back high-waisted bottoms
and flared jumpsuit cover-ups. The spirit of Italy includes
the current revival of bold, baroque-style prints and
romantic laces. Vibrant hues and accents are representative
of Miami's lush scenery and energetic lifestyle. Lending to
the style symbols of the ‘60s, crochet, fringe, tie dye and
kaleidoscopic floral prints round out the overall flirty and
Runway Photos from the event.
ABOUT LULI FAMA:
Known for its eclectic,
fashion-forward styling and exotic influences, Luli Fama has
established a strong presence in the swimwear industry by
offering superb quality in every design. The sexy
silhouettes of its bikinis and monokinis, featuring tops
with wavey stitched triangles, bandeaus and push-up
underwire, the signature ruched-back bottoms that provide
the illusion of the perfect derriere, and its free-flowing
cover-ups are all designed to keep women feeling cool and
looking hot on steamy summer days and nights, whether at the
pool, day or night out on the town. Designers Luli Hanimian
and brother-in-law Augusto Hanimian are the heart and soul
of Luli Fama, and they draw upon their childhoods in Cuba
and Argentina, respectively, to infuse their designs with
true Latin flair. Celebrity fans include Beyoncé, Cindy
Crawford, Shakira, Jennifer Aniston, Leann Rimes, Kate
Hudson and Kourtney Kardashian. Luli Fama designs retail for
$140 to $200 and can be found at select retailers, including
Diane's, Everything But Water, Nordstrom, Gone Bananas in
San Diego, Bikini Village in Miami Beach and Wynn and Encore
resorts in Las Vegas along with specialty stores in jet-set
locations including Antigua, Barbados, Bahamas and Dubai.
For more information, please visit
www.lulifama.com, Facebook.com/lulifama or
You may also have interest in reading
our previous fashion article about the
Luli Fama Swimwear Collection for summer 2012.
Read more fashion news articles from
January 2012 Fashion Articles,
Read more fashion industry news archive from 2011:
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