Promotional merchandise is used globally to promote brands, products,
and corporate identity.
Promotional merchandise, promotional items, promotional products,
promotional gifts, or advertising gifts, sometimes nicknamed swag or
schwag, are articles of merchandise (often branded with a logo or
slogan) used in marketing and communication programs. They are given
away to promote a company, corporate image, brand, or event at trade
shows, conferences, and as part of guerrilla marketing campaigns.
Promotional apparel is typically printed or embroidered with a
company name, brand, or logo. Other types of embellishment can
also be utilized to identify the corporate image.
Learn about imagewear which is
The following are a few resources of possible interest:
Custom Apparel Printing
Embroidery Design Services
Design custom apparel for your company or brand, creating an
ever-lasting impression on your customers and clients. Achieve
brand recognition with custom embroidered shirts, imprinted logo
clothing & more. Nothing supports a brand as well as personalized
Learn about corporate apparel
here in our fashion industry terms section.