Written by Shannon Nelson
for Pierce Mattie Public Relations
Pierce Mattie Public Relations has comprised a list of
the hottest magazines ranging from industry leaders, quickly
emerging stand outs, as well as publications that will be
launching in 2008.
Vogue: Not having Vogue on the list would be a crime. Under
Anna Wintour's guidance, Vogue continues to remain a
publication with an old fashioned sense of sophistication
that is still able to capture women's attention and create
buzz among it's demographic.
Esquire: Not only can Esquire boast a circulation bordering
on the 1 million mark, but their website is ranked #2 by
MinOnline.com for achieving the highest page views (4,417,927)
and unique visitor count gains for a magazine brand
Domino: With home magazines on the rise, Domino is emerging
as a stand out publication. Under the helm of Editor in
Chief Deborah Needleman, Domino has found success in
relating to readers who are just as savvy about the style of
their home as they are to the fashion that they wear.
Brides: Bridal magazine titles have increased 96% since
2002 and Brides magazine still has remained a powerhouse
with the highest circulation, leading the way among their
Cookie: Parents who aren't looking to compromise on style
and aesthetics have found the perfect outlet in Cookie.
Increasingly popular among fashionista's who have graduated
on to motherhood, Cookie's focus on style, beauty and home
cor has resonated with a sophisticated audience.
Real Simple: Time is a luxury and Real Simple has struck a
chord with female readers looking to simplify their hectic
lives. In this fast paced society, this easy to read
publication continues to surge in popularity bordering on a
circulation just shy of 2 million.
W: The fashion bible of the industry has been and will
always be a must-read magazine. Those in the know are
readers of W.
Genlux: Regional magazines are among the fastest growing in
the publishing industry; in fact they were king in 2007 as
the largest magazine category while Luxury magazines had the
second highest launch rate in 2007. Genlux is the best of
both worlds as a Los Angeles luxury-driven magazine; it's
the one magazine that has both editors and consumers raving.
Conde Nast Portfolio: This business publication for the
influential executive trendsetters already has a circulation
of 350,000 and it's only been on newsstands less than 12
months. The business community is applauding Editor in
Chief, Joanne Lipman, for this must-read that is sure to
continue being hot in 2008.
Nylon: Nylon is the thinking fashionista's style magazine.
Consumers respond to Nylon's smart writing and
Lucky: Despite an impending recession, women love to shop.
Lucky brings the best style to the consumer from all price
points, who right now, are all about knowing their options.
O, The Oprah Magazine: This goes without saying, whatever
Oprah touches turns to gold. With a circulation of roughly
2.5 million, O magazine remains hot with no signs of burning
Garden & Gun: Amazingly the Evening Post Publishing Co.
found a way to mix sporting life and southern landscapes as
if it were completely natural. Being southern never looked
Martha Stewart Living: Covering a broad spectrum of topics,
Martha Stewart Living defines the home d
cor category. To
date, Omnimedia's hit publication is unparalleled in
circulation (just over 2 million) and website traffic.
ZooZoom: As digital publications are becoming more
prevalent, ZooZoom's cinematic editorials are catching the
eyes of those who view fashion as art. Visually appealing
for the fashion intellectual, ZooZoom distinguishes itself
from other digital magazines as the original online glossy.
Organic Spa: Co-Founder & Editor-in-Chief, Mary Bemis has
created a quite fervor among spa lifestyle enthusiasts. Just
launched in January of 2007, Organic Spa has found its way
onto the shelves of Whole Foods reaching a circulation of
over 40,000 of those looking for the true meaning of Spa.
New York Look: Just launched at the end of November by New
York Magazine, consider New York Look your supplement to
Fashion Week. The imagery is mesmerizing with an insider's
view backstage, front row and even atop the runway.
IQONS: Following the success of the fashion industry's
answer to social networking, IQONS.com is launching its
namesake magazine internationally in February during New
York Fashion Week. Iconic fashion designer, Diane Pernet,
will be Editor-in-Chief and with contributions from the
IQONS community, the magazine is sure to be a success.
On Makeup Magazine: The February 2008 launch of On Makeup
Magazine from The Powder Group is sure to catch the eye of
makeup artists (both current and aspiring) as well as
consumers with a love for the cosmetics industry.
Positioned as distinctively pro-driven and
re sure this quarterly publication
will have readers rioting for it to be published monthly.
Latina: Ethnic magazine titles rose by 52% in 2007 and
Latina, since 2003, has become one of the top ten fastest
growing magazines in America. Its growth continues to surge
and doesn't show any signs of slowing down.
About Pierce Mattie Public Relations:
Launched in 2001 by wellness lifestyle editor and expert
Pierce Mattie, Pierce Mattie PR remains the industry leader
in communications for luxury beauty, fashion, health and
fitness brands alike with growing divisions in home
furnishings and fine jewelry. With offices located
bi-coastally in New York and Los Angeles, Pierce Mattie PR
has their hand on the pulse of the industry and has the
capabilities of securing national and regional press for
To learn more about Pierce Mattie Public Relations visit
www.piercemattie.com or call 212-243-1431 (NY) or
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