L Brands, Inc. History & Historical Profile

Historical Record

February 2019 Summary: Founded in 1963 by Leslie H. Wexner in Columbus, Ohio, L Brands (NYSE: LB) has evolved from an apparel-based specialty retailer to a segment leader focused on women's intimate and other apparel, personal care, home fragrance and beauty categories represent an aspirational lifestyle that helps make customers feel sexy, bold and powerful. Through Victoria's Secret, PINK, Bath & Body Works and Henri Bendel, L Brands is an international company that operates more than 3,000 company-owned specialty stores in the United States, Canada, the United Kingdom, Ireland and Greater China, and its brands are sold in more than 800 additional franchised locations worldwide. The company's products are also available online at www.VictoriasSecret.com, www.BathandBodyWorks.com and www.HenriBendel.com. Victoria Secret

October 2013 Summary: L Brands, Inc., formerly Limited Brands Inc. . operates in the specialty retail business. The Company is a specialty retailer of women's intimate and other apparel, beauty and personal care products and accessories. It operates in two segments: Victoria's Secret and Bath & Body Works. It sells its merchandise through Company-owned specialty retail stores in the United States, Canada and the United Kingdom, which are primarily mall-based, and through Websites, catalogue and international franchise, license and wholesale partners. It operates in brands, such as Victoria's Secret, Victoria's Secret Pink, Bath & Body Works, La Senza, and Henri Bendel. Its business for both the Victoria's Secret and Bath & Body Works segments is principally conducted from office, distribution and shipping facilities located in the Columbus, Ohio area. As of February 2, 2013, it operated 2,619 retail stores located in leased facilities, primarily in malls and shopping centers, throughout United States.