All of the new trend content and presentations will be developed by Stylesight’s venerable Fashion Office, which is comprised of a world-class team of trend professionals who probe, edit and check emerging fashion signals in order to translate them into concise, clear and actionable messages for creative professionals. Stylesight and BREAD & BUTTER will additionally collaborate to design and create a co-branded lounge area for all attendees as well as a trend photo booth, where BREAD & BUTTER BARCELONA’s most trend-setting attendees can participant in Stylesight’s “real time” trend board creation.

“We are very excited about this partnership and are already hard at work developing some incredible content and events,” said Frank Bober, Founder and CEO of Stylesight. “I am certain that the attendees of BREAD & BUTTER BARCELONA and THE SOURCE will be blown away by this year’s trend presentations. If you are a fashion professional involved in Street or Urban Wear, you cannot afford to miss this event.”

About BREAD & BUTTER: With its “tradeshow for selected brands“, BREAD & BUTTER provides the concept of an innovative trade fair event for the progressive, contemporary clothing culture. As an international specialist trade show for street and urban wear, BREAD & BUTTER BARCELONA represents a marketing and communication platform for brands, labels and designers from the areas of Denim, Sportswear, Street Fashion, Function Wear and Casual Dressed Up, as well as for suppliers from the preliminary stage of the textile industry. With a unique brand portfolio, BREAD & BUTTER confirms its position as the leading international trade fair and trademark – it is the meeting point for buyers, traders and representatives from the textile industry press. Like no other event, the “tradeshow for selected brands“ reflects the culture and brand philosophy of its exhibitors: the brands exhibiting at BREAD & BUTTER present themselves according to their brand direction with their complete versatility. Twice each year, the “tradeshow for selected brands“ brings together both inspiration and business according to the basic principle of “Fun & Profit“. Its early date makes BREAD & BUTTER BARCELONA the kick-off event within the industry.

For more information, visit www.breadandbutter.com

About THE SOURCE: THE SOURCE ­same time, same place as BBBarcelona ­ is a new and visionary trend- and effort exhibition of the apparel sourcing business, centrally integrated into BBBarcelona. With THE SOURCE, a platform for marketing, communication and product information for sourcing- and design teams as well as for buyers and retailers is created. Here, the sources of fashion are profiled: fabrics, the related accessories and trimmings, as well as the finishing and treating. With THE SOURCE, BREAD & BUTTER intends to strengthen their identity and to point out their relevance in the process of creating fashion garments like the ones exhibited at BBBarcelona.

For more information, http://www.breadandbutter.com/thesource/