BREAD & BUTTER,
the leading international tradeshow for street
and urban wear, today announced that it has
selected Stylesight as its exclusive trend
partner for the coming season of BREAD & BUTTER
BARCELONA and THE SOURCE January 21
23, 2009.
Stylesight, the premier style information
forecasting service, will work closely with B&B
to develop a series of groundbreaking creative
presentations and programs to take place during
the next edition of the
tradeshow for selected
brands
.
As the leading
international trade fair for street and urban
wear, BREAD & BUTTER is always pushing the
boundaries of fashion, style, art and culture.
As such, it is our aim to work with a trend
partner who is strong in finding and expressing
trends and, most importantly, shares our
creative vision,
says Karl-Heinz M
ller,
Managing Director of BREAD & BUTTER.
We are
very happy to develop the trend content and
programs with Stylesight for our upcoming
tradeshow in January.
All of the new trend content and presentations
will be developed by Stylesight's venerable
Fashion Office, which is comprised of a
world-class team of trend professionals who
probe, edit and check emerging fashion signals
in order to translate them into concise, clear
and actionable messages for creative
professionals. Stylesight and BREAD & BUTTER
will additionally collaborate to design and
create a co-branded lounge area for all
attendees as well as a trend photo booth, where
BREAD & BUTTER BARCELONA's most trend-setting
attendees can participant in Stylesight's
real
time
trend board creation.
We are very excited about this partnership and
are already hard at work developing some
incredible content and events,
said Frank Bober,
Founder and CEO of Stylesight.
I am certain
that the attendees of BREAD & BUTTER BARCELONA
and THE SOURCE will be blown away by this year's
trend presentations. If you are a fashion
professional involved in Street or Urban Wear,
you cannot afford to miss this event.
About BREAD & BUTTER: With its
tradeshow for
selected brands
, BREAD & BUTTER provides the
concept of an innovative trade fair event for
the progressive, contemporary clothing culture.
As an international specialist trade show for
street and urban wear, BREAD & BUTTER BARCELONA
represents a marketing and communication
platform for brands, labels and designers from
the areas of Denim, Sportswear, Street Fashion,
Function Wear and Casual Dressed Up, as well as
for suppliers from the preliminary stage of the
textile industry. With a unique brand portfolio,
BREAD & BUTTER confirms its position as the
leading international trade fair and trademark
it is the meeting point for buyers, traders and
representatives from the textile industry press.
Like no other event, the
tradeshow for selected
brands
reflects the culture and brand
philosophy of its exhibitors: the brands
exhibiting at BREAD & BUTTER present themselves
according to their brand direction with their
complete versatility. Twice each year, the
tradeshow for selected brands
brings together
both inspiration and business according to the
basic principle of
Fun & Profit
. Its early
date makes BREAD & BUTTER BARCELONA the kick-off
event within the industry.
For more information, visit
www.breadandbutter.com
About THE SOURCE: THE SOURCE 'same time, same
place as BBBarcelona
is a new and visionary
trend- and effort exhibition of the apparel
sourcing business, centrally integrated into
BBBarcelona. With THE SOURCE, a platform for
marketing, communication and product information
for sourcing- and design teams as well as for
buyers and retailers is created. Here, the
sources of fashion are profiled: fabrics, the
related accessories and trimmings, as well as
the finishing and treating. With THE SOURCE,
BREAD & BUTTER intends to strengthen their
identity and to point out their relevance in the
process of creating fashion garments like the
ones exhibited at BBBarcelona.
For more information,
http://www.breadandbutter.com/thesource/
About Stylesight:
Stylesight is a leading provider of trend
forecasting and product development tools for
creative professionals in the fashion and style
industries. The company offers clients all over
the world, a Fashion Office with an unparalleled
point of view
on the industry, an expansive
library of over 3 million inspiring images and
advanced technology tools that enable a faster
and more efficient product development journey
for creative professionals. Stylesight was
founded in 2003 by apparel manufacturing
industry veteran Frank Bober. The company is
headquartered in New York, with offices in Los
Angeles, London, Paris, Sao Paulo, Hong Kong,
and Melbourne, and a global staff of
trend-spotting correspondents. Stylesight's
subscribers include many of the leading retail
and manufacturing companies worldwide. The
company covers all the Women's, Men's &
Children's Fall / Spring Designer Collections in
New York, London, Paris, Milan, Rio de Janeiro
and Sao Paolo as well as Haute Couture
Collections, Street, Vintage, Store Windows,
Celebrity Fashions, Denim, Color, Trade Shows,
Mood Galleries and Interiors.
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