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Gadzooks and Clear Channel Entertainment Team Up

From: ASAP


Gadzooks, Inc. (Nasdaq: GADZ) announced today a five-market agreement with EA SPORTS Supercross and Clear Channel Entertainment's motor sports division. Gadzooks will promote the 2002 supercross season in all store locations with a concentration in five markets, which will include New Orleans, Houston, St. Louis, Detroit, and Dallas. Through the agreement, Gadzooks will receive on-site presence at each of the five venues coupled with advertising utilizing Clear Channel Entertainment's radio stations. The advertisements will drive consumers into any Gadzooks location to register for a chance to win a HONDA CR250R bike and a trip for two to the Las Vegas EA SPORTS Supercross Finals. Runner-up winners will receive HONDA RACING autographed casual jerseys, autographed by the team, and tickets to the event. Gadzooks has expanded its motocross apparel presentation to include an exclusive assortment of t-shirts and jerseys from HONDA RACING (Honda/Universal Licensed Products by Dynasty Apparel), FMF RACING, and NO FEAR. These brands, in conjunction with an all store presentation of FOX RACING apparel, which Gadzooks has carried for over two years, further demonstrate the company's commitment to the Motocross category as a key element of the Gadzooks' customer's lifestyle. In-store marketing will reflect the emphasis on motocross through additional signage and video presence. Commenting on the supercross merchandising and marketing strategy, Gadzooks' president and chief merchandising officer, Paula Masters stated, "We are excited about the opportunities that exist and our involvement with EA SPORTS Supercross and Clear Channel Entertainment's motor sports division. We recognize the importance of action sports and the power behind the trend toward motocross. We are proud to be able to bring premier brands in the motocross industry to specialty retail on an exclusive basis. We believe the partnerships that have been established with FOX RACING, HONDA RACING, FMF RACING, and NO FEAR will continue to strengthen as motocross gains momentum." For more information, log onto www.pacesupercross.com . To purchase tickets, contact www.ticketmaster.com or www.pacesupercross.com ; or go to the stadium box office. About Clear Channel Entertainment / EA SPORTS Supercross Clear Channel Entertainment's motor sports division is the producer and promoter of 2002 EA SPORTS Supercross, and the recently announced 2003 Supercross Series. Clear Channel Entertainment, a leading producer and marketer of live entertainment events, is a subsidiary of Clear Channel Worldwide (NYSE: CCU), a global leader in the out-of-home advertising industry. Clear Channel Entertainment currently owns, operates and/or exclusively books 135 live entertainment venues, including 44 amphitheaters in the U.S. and 28 venues in Europe. Each year, more than 62 million people attend approximately 26,000 events promoted and/or produced by the company, including: live music events; Broadway, West End and touring theatrical shows; family entertainment shows; and specialized sports and motor sports shows. In addition, Clear Channel Entertainment owns leading talent management businesses that specialize in the representation of athletes and broadcasters, including independently operated baseball, basketball and football businesses. Clear Channel Entertainment is headquartered in New York City. About Gadzooks, Inc. Dallas-based Gadzooks, Inc. is a specialty retailer of casual apparel and related accessories for young men and women principally between the ages of 14 and 18. Established in 1983, Gadzooks currently operates over 425 mall-based stores in metropolitan and middle markets in 40 states.

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