week is a fashion industry event, lasting approximately one week, wherein
fashion designers, brands or "houses" display their latest collections in
runway shows to buyers and the media. These events influence trends for
the current and upcoming seasons.
Some fashion weeks can be genre-specific, such
as Miami Fashion Week (swimwear), Rio Summer (swimwear), the haute couture
shows in Paris (one-of-a-kind designer originals), Indonesia Islamic Fashion
Week (Moslem Fashion), Festive Wear at Bangalore Fashion Week and Bridal
Fashion Week, while Portland (Oregon, USA) Fashion Week shows some eco-friendly
designers. Bread and Butter Berlin hosts the leading fashion show for everyday
fashion. There are primarily two kinds of shows: womenswear
and menswear. There are also shows particular to each location. For example,
there are "haute couture" shows in Paris, and in New York, there are "resort
/ cruise" and "bridal" shows.
there are many notable fashion weeks around the world, only four are known
as the "Big Four": Paris, Milan, London and New York.
Womenswear shows are held in February
and September/October, in the following order: New York, London, Milan and
Menswear fashion weeks are held
in January and June/July, in the following order: London, Milan, Paris,
Italy also offers a menswear trade show in the form of Pitti Immagine Uomo.
haute couture shows take place in Paris in January and July. (Due to rules
set down by the Chambre Syndicale de la Haute Couture, haute couture can
only be shown in Paris.)
More and more designers have shown inter-seasonal
collections between the traditional Autumn/Winter and Spring/Summer seasons.
These collections are usually more commercial than the main season collections
and help shorten the customer's wait for new season clothes. The inter-seasonal
collections are Resort/Cruise (before Spring/Summer) and Pre-Fall (before
Autumn/Winter). There is no fixed schedule for these shows in any of the
major fashion capitals but they typically happen three months after the
main season shows.
The most prominent fashion weeks are held in the fashion capitals of the
world. Some of the most popular receiving the majority of press coverage
would include New York, London, Milan, and Paris. Hong Kong, Japan,
Canada, as well as other countries and important cities have important and
popular fashion week events as well.
The concept of fashion week began in Paris, when marketers would hire women
to wear couture items in public places, from racetracks to salons.
These parades (parade is "défilé in French) gradually began to become social
events of their own. In French, runways shows are often still called
"défilés de mode" which literally means "fashion parades".
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