KEVAN HALL  - LA Fashion Week October 2004

LA Fashion Showss Fashion  +  Fashion Industry News  + Design Studio

After resurrecting the Halston label in New York over 4 years ago, Kevan Hall relocated to Los Angeles to develop his signature label.  A loyal following of colorful stylists and red carpet A-listers provide steady commissions along with a stellar retail vendor base including Neiman Marcus and Saks Fifth Avenue.  Pre-show schmoozing took place around the lobby's VOX sponsored bar, drawing the cast of Second Time Around,� media personality Tanya Hart and staffers from Barneys New York.

The look this season was classic glamour, cast in a tropical palette of mango, lemon, jicama and kiwi and inspired by the nonchalant elegance of style icon Millicent Rogers.  Front-row moguls Laurence Fishburne, Tisha Campbell and Carmel Electra responded well to the modern black-tie collection, including Diva Gowns and a white pantsuit; they applauded anything with strong color appeal.  Long periods of silent anticipation accompanied most of the show, however, as many waited for something more editorial and dramatic instead of the wearable silk crepe and charmeuse dresses on offer.  All of Hollywood (and their stylists), it seemed, was jonzing for the next red carpet dress.

For the first time, EBay had a presence during Fashion Week, sponsoring the Kevan Hall runway show in exchange for garments to be auctioned on the site.  With custom eye shadows inspired by Mercedes-Benz and Swarovski crystals on everything, could more blatant product tie-ins be far behind?

Review by Apparel Search

Design Studio

Review written by Debra Stevenson & Photographs by Carlos Alberto

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