EventUp New York
Fashion Week September 2012
Traditionally, getting into the shows at fashion week meant standing in long lines. With today's technological improvements, Fashion Week is operating on GPS and barcoded guest lists- Fashion week has evolved from Bryant Park to Lincoln center to designers spreading their wings all across the city renting out exclusive venues. With the show having grown so massive that technology GPS is needed to check in, companies like the newly dubbed Eventup.com are in luck and capitalizing on their tech-savvy business structure. In the same way that tech makes tracking real-time trends possible, Eventup's forte is in the venue--and the site goes beyond NYFW's constraints with their service to provide alternatives to Lincoln Center runways.
Thanks to their lofty options, designers can take their pick from a variety of venues for their runway shows — studios, theaters, libraries, even outdoor spaces. Highlights of the Eventup's NY Fashion Week venues include the premier Metropolitan Pavilion, one of NYC's most spectacular urban spaces Guastavinos, if you want 360 views of the Hudson river check out Studio 450, create a one of a kind backdrop for a show at Solo Event Space. Stunningly gorgeous catwalk shaped warehouses that plays home to both an ecosystem of designers and famous photographers in the past, Dillion Studios and Highline Loft or evoke the glamour of the Gilded Age New York and offer a uniquely elegant setting at Frink Collection.
This September, everybody in the world has an online digital pass to the front row, and some even argue that the virtual experience might even be bigger than the physical Lincoln Center madness.
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Read previous fashion event news articles from our news archive: Fashion Event Articles 2011
If you would like to review additional categories other then event news, you can research previous fashion news reports from these links: 2011 Fashion Articles, 2010 Fashion Articles and 2009 Fashion Industry Articles.