Lourdes Hanimian of Luli Fama
Ruched Bottom Swimwear
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We would like to introduce swimwear designer Lourdes Hanimian of Luli Fama and her signature ruched bottom.
We've seen the ruched bottom almost everywhere, but just like every genius innovation, there is always a founder to the technique. Case in point: Lourdes Hanimian, founder of Luli Fama Swimwear and the pioneer behind the ruched bottom.
Lourdes Hanimian explains the inspiration behind her craft: "Our silhouettes and designs accentuate one's physique and most women require a suit that makes their figure look amazing. We wanted to focus on both parts of the body, as most women put a lot of thought into how to highlight their bust. If the front looks good, so should the back!"
Manufactured in South Florida and made with the greatest amount of detail, Luli Fama's ruched bottom gives the illusion of a "lifted" derriere. The center, ruched seam – gathered fabric – creates a rippled effect in which fabric doesn't lie completely flat against the body. Additionally, Luli Fama's wavey bottoms help camouflage extra weight and adds a decorative detail to the suits. Luli Fama's signature bottoms end the worry of loose or sagging suits after you step out of the water.
"Most swimwear brands have mocked our technique; however, with our consumer testimonials, our ruched bottom remains as the best fitting bottom on the market."
ABOUT LULI FAMA:
Known for its eclectic, fashion-forward styling and exotic influences, Luli Fama has established a strong presence in the swimwear industry by offering superb quality in every design. The sexy silhouettes of its bikinis and monokinis, featuring tops with wavy stitched triangles, bandeaus and push-up underwire, the signature ruched-back bottoms that provide the illusion of the perfect derriere, and its free-flowing cover-ups are all designed to keep women feeling cool and looking hot on steamy summer days and nights, whether at the pool or in a club. Luli Fama offers a full lineup of sophisticated yet comfortable looks, including ruffled peasant dresses, maxi dresses, rompers, pants, caftans and tunics. Celebrity fans include Beyoncé, Bar Refaeli, Jennifer Aniston, Shakira, Kate Hudson, Cindy Crawford and Kourtney Kardashian. Luli Fama designs retail for $140 to $180 and can be found at select retailers, including Diane's, Everything But Water, Nordstrom, Gone Bananas in San Diego, Bikini Village in Miami Beach and Wynn and Encore resorts in Las Vegas along with specialty stores in jet-set locations including Antigua, Barbados, Bahamas and Dubai.
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