Pantone Color of the Year 2016 is both Rose Quartz and Serenity.
For the first time Pantone introduces two shades,
Rose Quartz and Serenity as the PANTONE Color of
the Year 2016.
Rose Quartz is a persuasive yet gentle tone
that conveys compassion and a sense of composure.
Serenity is weightless and airy, like the
expanse of the blue sky above us, bringing feelings of respite and
relaxation even in turbulent times.
ROSE QUARTZ PANTONE 13-1520
SERENITY PANTONE 15-3919
A softer take on color for 2016: For the first
time, the blending of two shades – Rose Quartz and Serenity are chosen
as the PANTONE Color of the Year
Stated by Pantone, “As consumers seek mindfulness
and well-being as an antidote to modern day stresses, welcoming colors
that psychologically fulfill our yearning for reassurance and security
are becoming more prominent. Joined together, Rose Quartz and Serenity
demonstrate an inherent balance between a warmer embracing rose tone and
the cooler tranquil blue, reflecting connection and wellness as well as
a soothing sense of order and peace."
The prevalent combination of Rose Quartz and
Serenity also challenges traditional perceptions of color association.
Pantone went on to explain, “In many parts of the
world we are experiencing a gender blur as it relates to fashion, which
has in turn impacted color trends throughout all other areas of design.
This more unilateral approach to color is coinciding with societal
movements toward gender equality and fluidity, the consumer's increased
comfort with using color as a form of expression, a generation that has
less concern about being typecast or judged and an open exchange of
digital information that has opened our eyes to different approaches to
Pantone LLC, a wholly owned subsidiary of X-Rite, Incorporated, is
the world-renowned authority on color and provider of color systems and
leading technology for the selection and accurate communication of color
across a variety of industries. The PANTONE® name is known worldwide as
the standard language for color communication from designer to
manufacturer to retailer to customer.
Learn more about the
2016 Pantone Color of the Year at the Pantone website.
Pantone Color of the Year selections here on Apparel Search.