Apparel Search · Shopping Guide · Google Affiliate Network Record

Google Fashion Shopping Guide, Page 4

Page 4 — footwear, field-tested outdoor clothing and plus-size leaders, from Orvis to Woman Within, completing the record.

Page 4 — footwear, field-tested outdoor clothing and plus-size leaders, from Orvis to Woman Within, completing the record.

Page 4 completes the Google fashion shopping guide, running from Orvis to Woman Within. At this time, the pages no longer use Google Affiliate Network links: in April 2013 Google retired the network to focus on other products, so this section of the directory closed and shoppers are directed back to the main Apparel Search shopper section for different shopping options. The descriptions below are for historical reference only.

The final group is heavy on two themes. The first is tested, durable goods: a company founded in 1856 that field-tests every product before manufacturing begins, and a footwear giant designing more than 3,000 styles. The second is plus-size fashion, where two of the record's strongest specialists — Roaman's and Woman Within — close the alphabet the way Catherines and Lane Bryant anchored its middle pages.

Rows of shoes and boots, field jackets, socks, watches and dresses on shelves, beneath a hanging sign reading Apparel Search

Section 01Quality Claims, Stated as Process

Orvis's description is the most concrete quality claim in the whole guide, because it describes a process rather than an adjective. Samples are made and delivered to the office for review, then immediately sent out for field trials — bumped, banged, stretched, snagged by brambles, dunked in streams and marched over mountains. Adjustments follow performance, revised samples return to the field, and only when an item is deemed 'absolutely right' does manufacturing begin. That is a standard any clothing brand can be measured against, which is why the description survives as useful reading long after the link behind it closed.

The footwear entries make their case with scale instead. Shoes.com rested on its parent, Brown Shoe Company — a $2.6 billion global footwear company operating more than 1,300 Famous Footwear and Naturalizer stores across the United States, Canada and China. Skechers designed, developed and marketed more than 3,000 styles for men, women and children across lifestyle and performance divisions. In an affiliate directory, numbers like these were the trust signal: the network carried the link, but the retailer's own scale carried the argument.

Section 02Retailers on Page 4 — O to W

Outdoor goods, watches, plus-size fashion and footwear — the last entries in the record, and the end of the four-page series.

Orvis

The Orvis Company Inc. has been around since 1856, and its product creation begins with design: samples are made, delivered to the office for review, and immediately sent out for testing. Watches, pants, socks and shirts are subjected to rigorous demands in active field trials — bumped, banged, stretched, snagged by brambles, dunked in streams and marched over mountains. According to their performance, adjustments are made and revised samples sent back to the field; only when an item is deemed 'absolutely right' by the team does manufacturing begin, with dedicated associates working to ensure the quality of every product surpasses expectations.

Relic

Relic offered watches, wallets, bags, belts, sunglasses, jewelry and more for men and women — new fall watches alongside the accessory range — presented as chic, stylish and vintage looks at prices shoppers would love. It sits in the record alongside its parent brand family, Fossil, which appears on page 2 of this guide.

Roaman's

Roaman's has been a plus-size fashion leader for over 100 years, created for the woman who appreciates style and true value. Its buyers travelled the world in search of new looks for every occasion — glamorous dresses and outerwear, stylish suits, denim looks, casual easy options and fabulous shoes to complete the look head to toe — plus romantic intimate apparel from its exclusive Comfort Choice collection. Women's, petite and tall sizes ran 12W to 44W, bras to size 56J and shoes to 14WW.

Shoes.com

Shoes.com declared that shoes were not just part of its name but its obsession, offering premium and popular labels including adidas, Anne Klein New York, Born, Clarks, Converse, Crocs, Dansko, DC Shoes, Donald J Pliner, Kors Michael Kors, New Balance, Steve Madden and Via Spiga — dress shoes like pumps and oxfords, athletic shoes like runners and cleats, and boots from ankle to knee-high. It was part of Brown Shoe Company, a $2.6 billion global footwear company with more than 130 years of experience, operating more than 1,300 Famous Footwear and Naturalizer retail stores across the United States, Canada and China, and designing wholesale brands including Naturalizer, Dr. Scholl's Shoes, LifeStride, Sam Edelman, Franco Sarto, Via Spiga, Etienne Aigner, Vera Wang, Avia and Ryka.

Skechers (UK listing)

SKECHERS USA, Inc. is a billion-dollar global leader in the lifestyle footwear industry and a high-performance footwear brand, designing, developing and marketing more than 3,000 styles for men, women and children. Its success stemmed from its employees, high-quality varied product offering, diversified domestic and international distribution channels and targeted multi-channel marketing. The company offered two distinct footwear categories: a lifestyle division including the charity line BOBS from SKECHERS, and a performance division including Skechers GOrun, Skechers GOwalk and Skechers GObionic footwear, rapidly expanding globally through licensing for fitness and kids' apparel, bags, watches, eyewear and additional merchandise.

Woman Within

Woman Within offered plus size clothing in sizes 12W to 44W — tops, shirts, tees, pants, dresses, coats, swim, bras, pajamas, shoes, boots and sandals. It was a division of Redcats, described as a world leader in the online distribution of fashion, home decoration and sports and leisure goods, distributing collections through its European and American brands with the internet at the core of its vision. The same parent, Redcats USA, also stood behind King Size Direct and Roaman's elsewhere in this guide — a reminder that several of the record's plus-size and big-and-tall specialists shared one owner.

Footwear is where this page's retailers were strongest, and it is just as shoppable now: the Apparel Search Amazon clothing guide gathers Amazon's shoe and clothing departments together, so the boots, runners and dress shoes in the spirit of Shoes.com and Skechers are one guide away.

Section 03The End of the Record — and Where to Shop Next

This page completes the four-page record: 31 retailer descriptions across the series, from Abbey Dawn on page 1 to Woman Within here. The network that connected them is retired, but every category they represent — outdoor clothing, watches and accessories, plus-size fashion, footwear in every division — is covered by current Apparel Search shopping guides with live destinations, linked below and throughout the series. Return to the Google fashion shopping guide page one for the start of the record, or head to the shopping directory for today's options.

Good to KnowCommon Questions

Which retailers are on page 4 of the guide?

Page 4 covers Orvis, Relic, Roaman's, Shoes.com, Skechers and Woman Within, completing the series. Page 1 covers Abbey Dawn to Big Man's Land, page 2 Blair to Heels, and page 3 Jos. A. Bank to O'Neill.

How does Orvis test its products?

Samples are reviewed in the office and then sent into active field trials — bumped, banged, stretched, snagged by brambles, dunked in streams and marched over mountains. Adjustments are made from the results, revised samples are tested again, and manufacturing begins only when an item is deemed absolutely right.

What sizes did Roaman's and Woman Within carry?

Both specialized in plus sizes 12W to 44W. Roaman's also offered petite and tall sizes in that range, bras to size 56J and shoes to 14WW; Woman Within covered tops, dresses, coats, swimwear, bras, pajamas, shoes, boots and sandals in 12W to 44W.

Keep ExploringMore to Explore

ShoppingShopping Guides

Keep browsing the Apparel Search shopping guides:

Google Fashion Shopping Guide — All Pages

More from Apparel Search: Clothes Guide  |  Fashion Blog
You are here: Apparel Search » Shopping Guide » Google Fashion Shopping Guide, Page 1 » Google Fashion Shopping Guide, Page 4