Black Friday 2010
Black Friday 2009
Black Friday 2008
Black Friday 2007

Holiday shopping, round two 2009 (CNNMoney.com) :  Mentioned in the article, "Although Black Friday seemed to be missing the usual mayhem associated with it, the good news for merchants was that shoppers eagerly spent money on toys, cashmere sweaters, Snuggie blankets and gadgets at juicy discounts ".  The article also states, "Retailers came out swinging for Black Friday, offering some of the holiday season's lowest prices on electronics, appliances, apparel and toys," said Tracy Mullin, president of the NRF, an industry trade group, in a statement. "Budget-focused shoppers seemed to be pleasantly surprised with post-Thanksgiving deals, which many retailers will extend into Saturday and even Sunday."

Black Friday Shoppers Snap Up Door-Busters (2009) (Wall Street Journal) : As reported in the article, "Electronics appear to be the early winner this Black Friday, with discounters doing well early and door-busters bringing in big crowds. Best Buy Co. (BBY) Chief Executive Brian Dunn said his early reports from the electronics retailer's stores indicate shopper traffic is up over last year and that shoppers are in a buying mood. "In this connected world we live in, I have been getting updates all morning, and our crowds--first in the East and then within the Central part as those stores opened up-- were materially bigger than last year, and the West Coast reports, too, are the same," Dunn said in an interview with Dow Jones Newswires."  The Wall Street Journal article also mentions, " competition as potential causes. At upper-end Saks Inc. (SKS) flagship Fifth Avenue store, the hottest items weren't couture, but candy. The retailer was offering sweets, knick-knacks and Christmas ornaments for as much as 50% off, and customers were grabbing them, with the Godiva stand needing a full refilling before 11 a.m. At teen retailers, less expensive stores like Aeropostale Inc. (ARO) were seeing dense crowds, with just about every item 50% off in the early going."

Black Friday Boasts 595 MillionDollars in U.S. Online Holiday Spending, Up 11 Percent Versus Year Ago (2009) (Fashion Newspaper) comScore a leader in measuring the digital world, today reported holiday season retail e-commerce spending for the first 27 days of the November - December 2009 holiday season. For the holiday season-to-date, $10.57 billion has been spent online, marking a 3-percent increase versus the corresponding days last year. Black Friday (November 27) saw $595 million in online sales, making it the second heaviest online spending day to date in 2009 and representing an 11-percent increase versus Black Friday 2008.

Black Friday Shopping: PriceGrabber.com 2009 Online Statistics (2009) (Fashion Newspaper) PriceGrabber.com's recent holiday survey revealed that 45 percent of consumers were planning to shop on Black Friday and Cyber Monday, with 80 percent planning to make a purchase on Black Friday and 66 percent on Cyber Monday.

Largest Black Friday Ever For QVC : 2009 Black Friday Report (2009) (Fashion Newspaper) In what has become the unofficial kickoff to the holiday shopping season, multimedia retailer QVC observed its largest Black Friday ever, realizing more than $32 million in orders - a 60 percent increase over last year's Black Friday sales. More than 765,000 units were ordered in a 24-hour period.
 

NRF Survey Finds Black Friday Gets Holiday Season Off to Energetic Start (2008) (National Retail Federation) Though the holiday season is far from over, retailers across the country are breathing a collective sigh of relief after shoppers headed to stores and websites in droves over the weekend. According to the National Retail Federation's 2008 Black Friday Weekend survey, conducted by BIGresearch, more than 172 million shoppers visited stores and websites over Black Friday weekend, up from 147 million shoppers last year.* Shoppers spent an average of $372.57 this weekend*, up 7.2 percent over last year's $347.55. Total spending reached an estimated $41.0 billion.

Black Friday Sales Report 2008 (CNNMoney.com) : Research firm says Black Friday sales up 3%, thanks to deep discounts, in cautious start to the season.  The nation's retailers were watching anxiously, having already suffered significant declines during the year thanks to the weakening U.S. economy.   However, "the first nationwide returns were positive for merchants. ShopperTrak RCT, a retail industry research firm, said total Black Friday sales rose 3% this year, to about $10.6 billion nationwide"

All Eyes on Holiday Shopping Turnout in Bleak Economy (2008) (New York Times) : Black Friday 2008 had a tragedy at one of the Wal-mart stores.  A Wal-Mart worker on Long Island died after being trampled by customers who broke through the doors early Friday.  In the article it sates, "many other retailers appeared to have fewer customers than usual the day after Thanksgiving, which is typically one of the busiest shopping days of the year".

Black Friday takes a hit from the economy (2008) (The Boston Globe) :  Among shoppers, "there's less of a sense of urgency than we've seen in the last few Black Fridays," said Marshal Cohen, chief retail analyst at The NPD Group. "Last year they were pushing the cart in and coming out with a big-screen TV. This year, they're definitely not running around with their arms full."  The article also mentions, "Preliminary reports from major retailers including Macy's, KB Toys, Best Buy, and Toys "R" Us, and mall operators across the country said the crowds were at least as large as last year's. But the National Retail Federation is projecting an 11 percent drop, or about 6 million fewer people who will shop over the Black Friday weekend."

Black Friday Weekend Traffic up 4.8 Percent as Consumers Shop for Smaller Ticket Items (Nov. 25, 2008) (National Retail Federation) Consumers spent an average of $347.44*, down 3.5 percent from last year, but still up an incredibly strong 14.8 percent from 2005. Retailers made up for the lower average expenditure with increased traffic
Black Friday was marked with retailers opening their doors earlier than ever, with some choosing to start their sales as early as midnight. This strategy appeared to pay off as 14.3 percent of consumers were out shopping before 4:00 AM, compared to 12.4 percent last year. *Spending data includes Thursday, Friday, Saturday and projected spending for Sunday

BIG NRF 2007 Black Friday Weekend - press.xls (2007) National Retail Federation) 2007 BIGresearch- Black Friday Weekend 11/22-24 07

Holiday Surveys 2007 (National Retail Federation)

Holiday shoppers show restraint (2007) (CNNMoney.com) According to CNNMoney.com, "Although deep discounts brought out much bigger crowds of holiday bargain hunters, a major retail trade group said Sunday that shoppers actually spent less money this year over the crucial Thanksgiving weekend." According to  Tracy Mullim from The National Retail Foundation, "While last year showed a greater emphasis on high-definition televisions, this year consumers were focused on lower-priced doorbusters like digital photo frames, laptops and cashmere sweaters".

The Top-selling Products on Black Friday 2007 (2007) (i4U News) Top-selling products for Black Friday 2007 included the Nintendo Wii, 30GB Brown Zune, TomTom One 3rd Edition GPS, Guitar Hero III, and Canon PowerShot SD1000.I4U: The Top-selling Products on Black Friday 2007(November 25, 2008)

Shoppers start holiday marathon (2007) (CNNMoney.com) : Worried retailers and mall operators breathed a sigh of relief after the 2007 holiday shopping marathon off to a robust start Friday. According to the first early sales estimate, MasterCard Advisors retail analyst Michael McNamara expects Black Friday sales to hit $20 billion. MasterCard Advisors tracks spending made on credit and debit cards as well as cash and check transactions.

Best Black Friday 2007 blockbuster deals (2007) (string of blog posts on Zdnet.com)  : Well it's that time of year again to kick off the 2007 Christmas shopping season and it's the best time to find the best bargains in shopping since retailers are desperately trying to get you in to the stores

Retailers Have Lucrative Black Friday (Nov. 26, 2006) (National Retail Federation) : Retailers kicked off the holiday selling season in style as shoppers across the country set their alarms for the wee hours of the morning to catch doorbuster specials. According to the National Retail Federation's 2006 Black Friday Weekend Survey, conducted by BIGresearch, more than 140 million shoppers hit the stores on Black Friday weekend, spending an average of $360.15, up 18.9 percent from last year's $302.81.*
Each year, consumers have greater expectations for doorbuster specials, forcing retailers to raise the bar,
said NRF President and CEO Tracy Mullin.
This year, stores did not disappoint as deals on high definition televisions and apparel were just too good to pass up, bringing millions of people out of their Thanksgiving cocoons.
Retail stores opened earlier than ever on Black Friday and shoppers responded. According to the survey, one-third of Black Friday shoppers (36.2%) got to their first shopping destination before sunrise (6 a.m.). By 9 a.m., more than half of shoppers (58.8%) said they had already visited one store. Men were more likely to wait in line than women, as 17.3 percent of men said they got to their first store by 4 a.m., compared to just 8.0 percent of women who arrived by that time. *Spending data includes Thursday, Friday, Saturday and projected spending for Sunday.

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