Welcome to the
Super Saturday fashion sales guide on Apparel Search. In this section
you will find information regarding Super Saturday sales. Because
we keep a historical reference of previous years, some of these links may
be of little use to you if you are searching for current sales events.
Super Saturday is the last Saturday
before Christmas, a major day of revenue for American
retailers, marking the end of the shopping season they and many
customers believe begins on Black Friday. Super Saturday targets
last-minute shoppers. Typically the day is ridden with one-day sales in
an effort to accrue more revenue than any other day in the Christmas and
holiday season. Due to Super Saturday's proximity to Christmas,
shoppers are typically reluctant to venture online for deals, as
purchases may not be able to arrive in time for the holiday.
However, many retailers are getting good with those last minute
This special sale day is also sometimes referred to as
Panic Saturday. Shoppers know that they are running out of time
before the end of the shopping season. It is too hard to find a
store that is open early on Christmas morning if you are still
scrambling around for a last minute gift. Panic Saturday typically
nets a significant amount of revenue for clothing retailers because of
the demand by shoppers.
Saturday Fashion Sales 2002-2016
Super Saturday is the last Saturday before Christmas.
In case you are curious, Christmas is December 25th. Yes, it is
the same day every year.