dd's Discounts - Fashion Company Profile
dd's DISCOUNTS is the younger off-price store chain of Ross Stores, opened in 2004 to serve neighbourhoods the Ross Dress for Less chain did not reach, with the same treasure-hunt model of brand-name apparel and home goods at deep discounts. It remains a growing division of Ross Stores today.
Company Snapshot
- Status
- Operating - the off-price division of Ross Stores, Inc., with several hundred stores across the United States
- Type
- Division of Ross Stores, Inc. (NASDAQ: ROST)
- Headquarters
- Dublin, California, United States (Ross Stores headquarters)
- Founded
- 2004 - the first dd's DISCOUNTS stores opened that year
Company Profile
This is a short filing, kept on one page: the division's own description, its Ross family connection and its buying-office record are all set out below. Shoppers looking for the parent company's fuller record will find Ross Stores filed under R in this directory.
The format description is equally practical. dd's Discounts is a neighborhood destination: because the stores are located in small shopping centers, they are an easy place to shop for great bargains for the whole family. That sentence carries the whole retail model - convenience-format locations rather than destination malls, family-wide assortment rather than a single category, and price as the reason to walk in. The original adds the buying connection that makes the model work: they are an integral part of the Ross Family, so their buyers understand a great deal. In off-price retail, buying is the business, and the filing says so in one clause.
The Ross Family Connection
The parent relationship deserves its own section because it is the profile's main structural fact. Ross Stores is filed separately in the R letter of this directory, and dd's filing cross-references it; the two pages are companions, this one carrying the dd's format record and the Ross page carrying the parent company's own profile. A reader researching off-price retail should read them together: the parent's scale and buying organisation stand behind the neighborhood format described here, and the 'deep discounts' name is the customer-facing expression of that organisation's opportunistic buying - end-of-line, overstock and closeout branded goods bought cheaply enough to be sold at the savings the name promises.
That is also why this page makes no claims about store counts, founding dates or revenues: historical descriptions give none, and the discipline of this directory is that a page carries its own original's record, no more and no less. What the original does give, besides the format description, is the buying-office geography, preserved in the next section - and for an off-price chain, the buying offices are not a footnote. They are where the merchandise comes from, on both coasts, close to the New York garment market and the Los Angeles apparel market respectively.
Common Questions
What does dd's stand for, and whose division is it?
dd's stands for deep discounts - 'unbelievable savings on the hottest fashions, best brands' - and dd's Discounts is a division of Ross Stores, in the historical record.
Where are dd's Discounts stores located?
In small shopping centers, as a neighborhood destination - an easy place to shop for great bargains for the whole family, in the historical record.
Where are its buying offices?
New York (1372 Broadway, New York, NY 10018) and Los Angeles (110 E. Ninth Street, Suite A 979, Los Angeles, CA 90079), as recorded in the original.
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References & Further Reading
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