When a man wants to buy a gift of lingerie for his partner, it can be
a huge and bewildering task. Where do you start? So many brands and
styles exist. What are the differences? This short and basic guide to
styles and brands of lingerie will help to clarify the basics and will
give you the essentials necessary to ask for advice in a shop,
department store or boutique.
There are 6 different categories of lingerie in the market: Sporty,
Natural, Elegant, Designer, Sexy and special occasion, or Bridal
Lingerie. Of course, these categories can overlap, Bridal or sexy
lingerie can be made by a designer. Sporty lingerie can also be natural.
Natural can be sexy. But understanding these six categories will help
one to determine which lingerie to select.
Natural Lingerie, in general tends to be functional and less obvious.
Simplicity, quality and comfort tend to be the major criteria for use.
Darjeeling lingerie brand is for women who prefer the natural look.
The purpose of sporty lingerie is that the lingerie should support
but not hinder the lifestyle of the woman. They should not be obvious
under tight clothing and yet not give up anything in the way of
functionality. Prada is well known for their sport lingerie. Sloggi
developed a strong image in this area as well.
Elegant lingerie is designed to give the woman a look of subtle
sensuality without being too obviously erotic. Many types and styles of
elegant lingerie cross over with designers. Chantelle's Riviera lingerie
is one example of elegant lingerie
Designer lingerie gives a woman the feeling of being special. As few
people will ever know she is wearing lingerie made by a designer, the
woman who spends the money on designer lingerie is spending it mostly
for herself. The focus is on style over comfort or quality. Dolce and
Gabana, Versace and recently popular Agent Provocateur are a few
important designers of lingerie.
Sexy lingerie combines a wide range of styles and look. Many
different types of lingerie can be included here, such as thongs or
g-strings, teddy, corsets, garters, body stockings, sheer lingerie etc.
To be sure, any of these can be included in other categories. For
example a thong can be sporty or elegant. A corset can be sexy,
provocative or elegant. Any of them can be made by a designer. But the
overall look of these types of lingerie gives the woman a sexy feel.
Victoria's Secret has a focus on sexy lingerie. Fredericks is their
fading competitor. Lola Luna specializes in G-Strings or thongs. Lady
Marlene focuses on Bustiers. Lise Charmel of France combines seduction
Bridal Lingerie is made especially for that one day for which a woman
waits all of her life, her wedding night. Usually it combines a white,
creamy color with elegant and sexy style. Comfort or durability is
hardly an issue here, but sensuality and style are essential. It seems
that every lingerie designer markets a line of bridal lingerie.
So which brand of lingerie do you buy? Mostly that depends on where
you live. Lingerie tends to be national or regional. Though some
manufacturers are attempting to become global, there is no one company
dominating the global market:
Chantelle Lingerie is one of the
top brands of French lingerie, exporting to more than 50 countries.
Passioneta and Darjeeling are Chantelle brands. However, Chantelle sales
are still quite small in the USA.
La Perla began as a small Italian manufacturer of corsets and
is now becoming well known internationally as a manufacturer of
lingerie Fantasie is a UK lingerie designer that focuses on lingerie in
larger cup sizes. The UK represents, by far, the major sales for
Triumph is a German lingerie manufacturer that like La Perla had its
beginnings as a small local manufacturer of corsets and has grown to an
international corporation. Sloggi is a brand which is owned by Triumph.
Triumph is barely existent in North America.
Victoria's Secret was
started in the 1977 by Roy Raymond who wanted a European style shop that
was accessible to males as well as females. Raymond sold his company in
1982 to The Limited Inc and it has grown up to be the top US
manufacturer of lingerie. However, Victoria's Secret is almost unknown n
To see examples of these and other types of lingerie visit www.sexy-lingerie-models.org