Fashion Mags

Fashion Terms — the Apparel Search fashion terminology directory

Fashion mags — fashion magazines — keep the industry current: consumer titles show the trends, and trade publications carry the business news insiders need. Accessories Magazine, founded in 1908, is the example detailed here: a leading publication of the accessories business, acting as a conduit between the retailer and the manufacturer with trends, statistics, roundtables, retail profiles and merchandising guidance.

Fashion Mags - Terms of Interest to the Fashion Industry

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Industry insiders and those looking to break into the fashion and/or beauty biz should certainly stay current with the latest clothing business news. In addition to making a habit of checking Fashion Newspaper and Apparel Magazine, Apparel Search advises fashion insiders to stay current with these industry trades.
 

Accessories Magazine is among the leading publications in the accessories business. Founded in 1908, the magazine services a $30 billion industry, acting as a conduit between the retailer and the manufacturer�giving both the information they need to successfully run their businesses and understand the changing consumer.  The magazine's 600 annual pages of editorial are devoted to nothing but accessories, aiming to give retailers the information they need when they need it, allowing them to better plan their accessories programs. Accessories also provides timely fashion trends and forward-looking directions, in-depth statistics, insightful roundtables, retail profiles, consumer surveys, merchandising and display tips, as well as information on the leading products in all categories. The magazine strives to stay on top of industry changes, and strategically works with industry groups to promote accessories within the fashion arena and ultimately to the end consumer. Accessories follows the retailers, the trends, the companies, the people, and the events that are shaping the future of the industry.
 
California Apparel News reaches a select universe of decision-makers and influencers in the apparel and related industries weekly. The BPA-audited newspaper is mailed and distributed at more than 100 trade shows annually.
 
Fashion Wire Daily is a newswire service devoted to fashion, celebrity style, entertainment, and lifestyle news. It has a network of top fashion reporters and photographers posted in NY, LA, and three European bureaus, covering the latest news and trends. On average, FWD posts 10 stories and 50 photos each day. Archives with more than 10,000 stories and 150,000 photos are also maintained and available for syndication.

Focus on Shoes provides practical information, resources, and insights that can help industry insiders achieve business success and personal satisfaction. In addition to its many pages of well-illustrated information about trends, the magazine includes a trade show calendar, information on retail and merchandising, and more.

Mann Publications/Fashion Mannuscript started as a 4-page newsletter and has since �evolved� into a monthly magazine distributed throughout the U.S., with extensive photo coverage of important industry events, informative columns by experts in the community, and profiles of the people and companies at the top of all industry-related fields.

WWD

Often called "the fashion bible," Women's Wear Daily serves as the voice of authority, international newswire, and agent of change for the fashion, beauty, and retail industries. First and foremost, WWD is dedicated to providing a balance of timely, credible business news and key women's fashion trends to a dedicated readership. This readership includes retailers, designers, manufacturers, marketers, financiers, Wall Street analysts, international moguls, media executives, ad agencies, socialites, and trend makers. As the marketplace has become more complex, the need for information and competitive intelligence has become more acute. The common thread of WWD's community is the business of style and fashion.


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By Regina Cooper

Do you enjoy reading fashion mags?  Well, a good place to search for them would be at the Fashion Magazine Search page.
 

 

Did you know that fashion mags are available both online and offline?

Consumer Titles and Trade Titles

The two families of fashion magazine do different jobs. Consumer magazines translate the season for shoppers: editorials, celebrity coverage and shopping pages that create desire. Trade magazines serve the professionals behind the clothes, reporting sales figures, executive moves, sourcing changes and category performance. A buyer reads both — the consumer titles to see what customers will ask for, the trades to decide what to stock and from whom.

Magazines in the Digital Era

Print circulations have shrunk, but the magazine form survived by moving: titles now publish daily online, through newsletters, podcasts and social channels, while the flagship print issue remains the prestige object. The newsletter and podcast entries in this directory cover the successor formats; the fashion magazine's editorial authority — editors selecting and explaining the season — remains the core of all of them.

Common Questions

What are fashion mags?

Magazines about fashion — both the glossy consumer titles that present trends to shoppers and the trade publications that report the business of fashion to the people who work in it.

What is a trade magazine in fashion?

A publication written for an industry segment rather than the public. Accessories Magazine, for example, devotes its editorial entirely to accessories so retailers can plan their accessories programs with timely trends and statistics.

Why should fashion insiders read the trades?

Because the trades follow the retailers, trends, companies, people and events shaping the business — information that planning, buying and selling decisions depend on.