Have you ever wondered about the journey your clothes, shoes, and
accessories traveled before these items found a home in your closet?
Everything that happened along the journey is a result of the
Members of the apparel industry design, manufacture, ship, warehouse, distribute, market, wholesale,
and retail all of the clothes that are worn around the globe. It
is mind boggling if you stop to think about how large the clothing industry
truly has become. It is the opinion of Apparel Search, that no one
research company in the world has yet been able to accurately account for the
and breadth of the apparel market. Sure, their are several
clothing industry statistics and research reports that we can turn
to, but do such reports measure the complete impact of every single
aspect of the industry. Reports typically monitor large segments
of the industry such as retail sales numbers or manufacturing volume.
However, these reports can not easily dive into the minor details that
take place during the garment product lifecycle. For example many
reports may not measure dollars earned or spent on
button development, pattern making drafts, fabric wastage during the
manufacturing process, refurbishing costs, etc. The lifecycle of a
product is so complex it is not as easy as one may think to evaluate in
If a particular "product" can not be accurately measured, how can an
"entire industry" be measured into one report? With that said, we
can take a general pulse on how an industry is performing based on key
Over the years, the clothing industry has had it's ups and downs.
As with most sectors of the market, our industry has had good times as
well as bad. The Global Financial Crisis that
began in late 2007 resulted in millions of Jobs around the world
being lost, and hundreds of thousands of small and large businesses to
shut there doors. This economic downtrend had an obvious effect on the
Fortunately for us, consumers always need clothes and they typically
wish to stay fashionable which leads to additional purchases. All
in all, garment industry is recovering and will continue to push forward
as it has done throughout history.
To look at the overview of the industry this year, its fair to say that
the retail segment is more online today then it was in previous years.
There are more people buying clothing online then ever before. Fashion
consumers today are spending more cash online then in brick & mortar
In regard to manufacturing and total retail sales, we will leave that
for another article or research report. For now, let's just say
that the clothing industry is doing well. It
could be better, and it could be worse.
Great fashion brands combined with new fabrics and interesting styles
will keep our market flourishing. If you are interested in a
career in fashion, now would definitely be a good time.