Add Fashion Content Feeds to Your Website

This page was written for the owners of fashion blogs and fashion websites: people who wanted a stream of fashion content, published by Apparel Search, appearing on their own pages. Adding a feed meant placing a small block on your site that filled itself with the newest items from the feed's source - headlines and links that refreshed as the source published, with no daily editing at your end.

The invitation came with a family of related routes through the guide, gathered again below: the Fashion Feeds page that catalogues the feeds themselves, the news feed page, and the widgets and gadgets that shared the same job. Read the status note first, though, because it changes what a site owner can still do with a feed today.

Why a Website Owner Would Add a Feed

A small fashion site has a publishing problem: its owner writes when time allows, but visitors return expecting something new. A content feed helped close that gap. The block on the owner's page drew in items published elsewhere - fashion news, blog posts and industry updates - so the page changed between the owner's own posts, and a returning visitor found fresh headlines waiting.

The exchange suited both sides. The site carrying the feed gained material its readers cared about, presented beside its own voice rather than instead of it. The publisher gained readers, because every item in the stream linked back to the full piece at its source. Neither side had to negotiate, retype or reformat anything; the feed format carried the items on its own.

Please Note: This Offer Is No Longer Active

This page is no longer active. Unfortunately, Google discontinued their FeedBurner website. The RSS feeds we created with FeedBurner no longer function. We apologize for the inconvenience.

For a website owner, the practical meaning is simple: do not build a new page around one of these feed addresses, and expect no stream from an older block that still points at one. The feed was the delivery pipe, the service behind the pipe is gone, and a block waiting on it has nothing to display. The rest of this page now serves as an explanation of how the arrangement worked and where its alternatives live.

Feeds, Widgets and Gadgets

Are you looking for fashion content feeds to possibly add to your fashion blog or fashion website? You may also want to try fashion widgets or fashion gadgets in addition to fashion feeds. The three were siblings: a feed delivered raw items for the receiving site to style, while a widget or gadget arrived as a finished unit, designed to be dropped onto a page as it stood.

That difference decides which fits a given site. A feed suited an owner with a layout of their own and a wish to blend incoming headlines into it. A widget or gadget suited an owner who wanted the content without the styling work. With the feeds discontinued, the widget and gadget routes are the ones a site owner can still act on today, and the RSS Fashion News Feeds page remains the guide's home for the news stream side of the family.

Choosing Fashion Content That Fits Your Readers

The feed catalogue behind this page spanned the subjects Apparel Search publishes on: the fashion blog, fashion news and wider industry material. A site owner choosing among them did best by matching the stream to the audience already reading the site - news for a headline-driven page, blog items for readers who follow commentary and features, industry updates for a trade audience of companies and professionals.

Restraint mattered as much as choice. One well-matched stream, placed where visitors actually look, served a small site better than a page crowded with feeds competing for attention. You may have interest in also learning about fashion tags, since tags are how posts in those streams were labeled by subject - a useful map when deciding which subjects your own readers would welcome.