Converse Men's Fashion Brand

Converse is an American shoe company that primarily produces basketball shoes and lifestyle brand footwear and apparel. The company was founded in 1908. During World War II, the company shifted its manufacturing from the public, and instead made footwear for the military. It was one of the few producers of athletic shoes and for over a half century the company dominated the American court shoe market. The footwear and clothing brand has been a subsidiary of Nike, Inc. since 2003. Five sentences carry a century: a founding, a wartime turn, a fifty-year dominance, and a modern parent - and the sneakers named next are the shoes that did the dominating.

Converse has been making Chuck Taylor All Star and OneStar sneakers since they started over a century ago, the story continues, and now they work to make new street style classics. What you wear defines sport, street, and creative culture, and their company has been redefining it with you all along. When you wear Converse products, you create a culture of authentic street style simply by being yourself. That closing passage is the brand's own philosophy, and it states the second half of the Converse story: the court shoe that outlived the court and became a street uniform, defined - in the company's telling - by the wearer simply being himself.

Court Shoe to Street Classic, Under Nike Since 2003

The historical spine deserves its own reading, because each clause answers a question researchers actually ask. Founded in 1908, Converse was one of the few producers of athletic shoes for the first half of its life - scarcity that explains the dominance that followed: for over a half century the company dominated the American court shoe market, which is why the Chuck Taylor All Star became the basketball shoe's default shape. The World War II sentence records the same turn Carhartt-era American makers all made, manufacturing for the military instead of the public. And the 2003 sentence fixes the modern record: the footwear and clothing brand has been a subsidiary of Nike, Inc. since 2003 - the same parent Cole Haan left in 2012, two pages earlier in this letter, which makes the C letter a small map of Nike's footwear portfolio and its changes.

The directory frame around Converse is a sneaker-research cluster, in this page's lists: the About Converse company profile and the Nike, Inc. record in the names section, the Chuck Taylor All Star sneakers page, and the guide's own Chuck Taylor II and Converse x JW Anderson blog posts, alongside the standard Men's Fashion Brands index and its further pages. Read as a buying guide, the record points a man at the distinction the brand itself draws: the heritage sneakers - the Chuck Taylor All Star and the OneStar, made since the company started over a century ago - against the new street style classics the company now works to make. No prices, sizes or construction specifications are stated; the official Converse site is in References.

Reading This Converse Record

The directory frame is the same as on every page in this letter. This page's gallery holds two photographs - a men's footwear brand image, whose filename itself misspells the brand as 'convernse', and a limited edition 2017 image.

Converse, under C in the Men's Fashion Brands directory: an American shoe company founded in 1908, a wartime maker of military footwear, the dominant American court shoe company for over a half century behind the Chuck Taylor All Star and OneStar sneakers, a subsidiary of Nike, Inc. since 2003, and now a maker of new street style classics.

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