Men's True Religion Fashion Brand

True Religion Brand Jeans is an American clothing company established in December 2002 by Jeff Lubell and Kym Gold and based Vernon, California. True Religion Brand Jeans focus on premium denim. The True Religion profile is one of the fullest company histories in this letter - founders, a month-precise founding, a home city, an ownership change and a bankruptcy filing, all stated - and it files the brand here for its men's jeans, shirts, jackets and hats. On this page you will find information regarding men's clothing with the True Religion brand, denim first.

As our stitching evolved, True Religion became synonymous with quality craftsmanship and bold style designed to stand out. Their specialty denim fits, washes & treatments, were all designed with amplified details to grab attention at every turn. The product argument is about visibility: this is premium denim engineered to be recognized - in the stitching, in the fits, in the washes and treatments, and in the amplified details that separate a pair from an unbranded five-pocket jean. The men's list is wider than denim alone - jeans, shorts, hoodies, shirts, shoes, jackets, and more - but denim is where the language concentrates.

The Horseshoe, TowerBrook and the 2017 Filing

Their iconic horseshoe was born from the silhouette of a Buddha's smile, and their hardware trimming was inspired by the romance of denim's 140-year history. The signature mark has an origin story in one sentence - a Buddha's smile reshaped into a horseshoe - and the hardware a second one, borrowed from denim's own long past. Together the two images explain the brand's design method: symbols and trims treated as storytelling, applied to a premium jean whose craftsmanship claim is stated alongside its boldness.

True Religion was purchased by TowerBrook Capital Partners on May 10, 2013. The designer jeans maker filed for bankruptcy protection on July 5, 2017. Both events come with exact dates and no editorializing - a brand's history includes the hard chapters. The official men's route, and the route to the brand's news pages on Apparel Search, are in References and this page's links.

Reading This True Religion Record

True Religion, eighth and final entry under T in the Men's Fashion Brands directory: True Religion Brand Jeans, an American clothing company established in December 2002 by Jeff Lubell and Kym Gold, based in Vernon, California, focused on premium denim; synonymous with quality craftsmanship and bold style, its specialty fits, washes and treatments designed with amplified details; its iconic horseshoe born from the silhouette of a Buddha's smile; purchased by TowerBrook Capital Partners on May 10, 2013; and filed for bankruptcy protection on July 5, 2017 - selling jeans, shorts, hoodies, shirts, shoes, jackets and more. That is the brand in full.

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