Rogers Peet was a men's clothing company founded on November 6, 1874. Rogers Peet introduced several innovations into the men's wear business: they attached tags to garments giving fabric composition, they marked garments with price tags (the established practice was to haggle), they offered customers their money back if not satisfied, and they used illustrations of specific merchandise in their advertising.
The company's reputation was strong enough that the song "Marry the Man Today" from Guys and Dolls mentioned Rogers Peet as one of the finer things in life:
- (Adelaide): Slowly introduce him to the better things; respectable, conservative, and clean
- (Sarah): Readers Digest!
- (Adelaide):Guy Lombardo!
- (Sarah): Rogers Peet!
- (Adelaide): Golf!
- (Sarah): Galoshes!
- (Adelaide): Ovaltine!