Igedo Fashion Fairs Dusseldorf History

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The Company Description of Its Time

The Igedo Fashion Fairs Dusseldorf are filed here as a company because, in the German fashion calendar historical descriptions describe, the fair organiser is an industry institution in its own right. Dusseldorf is presented as one of the most important hubs for women's and men's wear, lingerie, beach wear and accessories, and the fairs are described as positively affected by optimistic developments in the German textile retail industry: an economy picking up, consumers willing to spend, and national and international producers again taking great interest in Germany as a market. Trade fairs like Igedo, historical descriptions say, bring suppliers and customers together at the same time and place - a perfect communication and order platform for the fashion industry.

The Four Fairs in the Filing's Own Detail

CPD Dusseldorf is filed as Germany's most important specialist trade fair for women's wear, with about 1,100 exhibitors from 52 countries displaying their collections. Its segments are named one by one: Modern Woman and New Womenswear, with brands such as Gerry Weber, Bandolera, Brandtex, Fransa and Milestone and the room-in-room concept 'Concept 11'; lifestyle brands such as Sandwich, Kaffe, Cream and Anna Scott; the special segments Supersize and Maternity Wear, naming Noppies, Bellybutton and Vida Vita among others; Modern Classic for classical women's wear; the Fashion Gallery for designer collections; White & Night for evening, bridal and cocktail fashion; and Accessories Order with Accessories Direct. HMD, the international menswear fair, is filed as the only one of its kind in Germany: at its July 2007 staging, 100 exhibitors showed everything from classic suits, pants, shirts and knitwear to sporty casual wear, with the Galleria Uomo presenting high-quality designer fashion and Italian labels, and companies registered for the February 2008 event already named.

The other two fairs complete the picture at industry scale. Global Fashion, the international sourcing fair, is where brand manufacturers seek production partners - commission manufacturing, procurement and private label - and the filing expects 450 exhibitors from 17 countries, calling it the largest and most important information and communication hub for the procurement industry in Europe and a must for 99 percent of European wholesalers, in enthusiastic phrasing of the time. Body Look, Germany's only international specialist fair for body, beach and leg wear, presents around 300 brands such as bruno banani, Felina, Lejaby and Simone Perele. A closing note in the filing adds that HMD remains Germany's only international men's fashion fair, with 90 exhibitors presenting a cross-section mainly in trousers, knitwear and separates - a second, later snapshot kept here alongside the first rather than merged into it.

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