Style.com was Condé Nast's runway authority from 2000 to 2015 - the site that put every fashion show online - before its coverage became Vogue Runway and Farfetch bought its name in 2017.
There is no Style.com to visit: the successor link below leads to Vogue Runway, where the runway archive and show coverage live today. This profile is kept as a historical record of the site that defined online fashion media - the linked history page carries the filing-era description of its Vogue and W authority, its September 2000 launch, and its dated 2007 news items, from the Sartorialist advertising deal to the CandyCast launch - under this directory's rule that a defunct company's profile stays as history.
The profile also keeps a dated news trail from the site's confident years, which is kept in full on the linked history page: on March 2, 2007, Style.com and Men.Style.com named Lisa Ryan Howard publisher; on June 8, 2007, Christina Albee became associate publisher; on June 13, 2007, the site picked the best beauty products for summer; on July 9, 2007, Style.com and Men.Style.com agreed to sell advertising on The Sartorialist, the street-style blog then redefining fashion media; and on July 26, 2007, Style.com launched CandyCast, an animated fashion feature. Five small items that together capture the moment when the runway's front row moved online.
The earlier record for this company - its history, past brand line-ups, figures and photographs from the periods described - is kept on a separate page for historical reference.
Style.com History & Historical Profile →Condé Nast's fashion website, launched in September 2000, and for fifteen years the industry's runway authority - comprehensive show coverage and photography (with an archive back to fall 1991), trend reports and fashion news from the publishers of Vogue.
To Vogue Runway (vogue.com/fashion-shows), where Condé Nast moved it on September 1, 2015. Style.com was then relaunched as an e-commerce site in September 2016 and closed within months.
Farfetch, which purchased the domain name and intellectual property from Condé Nast in June 2017 as part of a content-and-commerce partnership between the platform and the publisher.
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