Soft-napped suede hats with a casual, broken-in character
Suede is leather finished to a soft, brushed nap, and a suede hat takes that texture into casual and outdoor styles - softer in look and hand than smooth leather, and more forgiving of scratches. The store listed here is Hat Attack, which sells suede hats within a range covering knit, felt, fleece, shearling, wool and corduroy hats in a variety of sizes and styles. Hat Attack was founded by husband-and-wife team Bill and BJ Gedney in 1981 to create a fashionable hat collection taking its cue from casual lifestyle collections, and later added the Buji Baja accessories collection, named after the family's favorite cat.

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Hat Attack : Knit, felt,
fleece, shearling, suede, wool and corduroy hats in a variety of sizes and
styles. Hat Attack was founded by husband and wife
team Bill and BJ Gedney in 1981. They saw an opportunity to create a
fashionable collection of hats and caps that took their cue from casual
lifestyle collections. A few years later, Bill and BJ launched Buji Baja-
named after the family's favorite cat- an expanded collection of accessories
including handbags, cold-weather knits, footwear, cosmetic cases and beach
towels.
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Suede is the flesh side of the hide, sanded to a velvet-like nap; smooth leather hats show the grain side instead. The practical consequences follow from that. Suede looks matte and casual, pairs with casual lifestyle clothing - the design starting point Hat Attack describes - and hides scuffs in its nap, but it drinks water and marks more readily than smooth leather. Smooth leather sheds weather better and polishes; suede absorbs and softens. For a hat worn with jeans, cords and casual jackets, suede's texture is usually the point of the purchase; for a hat that must face rain, smooth leather or shearling from the same range is the safer member of the wardrobe.
Spray a new suede hat with a suede protector before its first outing and renew the spray after cleaning - it is the difference between a rain spot that brushes out and a stain that stays. Brush the nap regularly with a suede brush to lift dust and restore the direction of the pile, and use a suede eraser on marks rather than water. If the hat gets soaked, stuff it loosely, let it dry slowly away from heat, then brush. Store it where the nap is not rubbed flat - not at the bottom of a pile - and it will keep its soft, even finish for years.
Hat Attack, which sells suede hats alongside knit, felt, fleece, shearling, wool and corduroy hats in a variety of sizes and styles.
In 1981, by husband-and-wife team Bill and BJ Gedney, who saw an opportunity to create a fashionable hat collection drawn from casual lifestyle collections.
Hat Attack's expanded accessories collection - handbags, cold-weather knits, footwear, cosmetic cases and beach towels - named after the family's favorite cat.