Giorgio Armani S.P.A. is an Italian
fashion house founded by
Giorgio Armani which designs, manufactures, distributes
and retails haute couture, ready-to-wear, leather goods,
shoes, watches, jewelry, accessories, eyewear, cosmetics and
home interiors. The brand markets these products under
several labels: Giorgio Armani Privé, Giorgio Armani, Armani
Collezioni, Emporio Armani, AJ | Armani Jeans, Armani
Junior, AX | Armani Exchange. The brand utilizes the
association of the Armani name with high-fashion, benefiting
from its prestige in the fashion industry.
The differences between Armani and Emporio Armani include the logo,
target audience and design. Armani is one of the most well-known and
largest designer fashion brands in the world. Emporio Armani is a
popular brand under the Armani umbrella, recognized for modern designs and
Learn more about the men's Armani
Why does Armani have so many sub-brands?
1. Giorgio Armani is the main line. It's recognized for the best
quality, classic designs, and the highest prices. Giorgio Armani's logo is
a rounded "G" letter completing a curved "A" letter. But often you will
see tags with black on white or white on black "Giorgio Armani" without
round logo. On some older vintage pieces you will see "A Milano -
Borgonuovo 21" underneath it.
2. Armani Prive: Armani Prive is the haute couture line started in
3. Armani Collezioni (formerly Giorgio Armani Le Collezioni). Known for
tailored suites and shirts. It's aesthetics are close to the main line,
but prices are a "little" more down to earth.
4. Emporio Armani. This is
the biggest and the most successful brand under Armani. The only diffusion
line that is mainly designed by Giorgio Armani. The brand is more modern
and fashion forward then Giorgio Armani and Armani Collezioni, and less
- Emporio Armani's logo is the eagle with it's head turned in the
- EA7 is the sporty line of Emporio Armani created in collaboration
5. Armani Jeans. This is the bridge-line collection of denim related
clothing. Cheaper then Armani Collezioni. The logo is "AJ".
6. Armani Exchange, A/X. This is the most affordable collection.
have changed your mind and do not wish to research the brand Armani, you
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Men's Fashion Brands
Men's Fashion Brands Pg. 2
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