Dockers For Men: Learn About The Dockers Fashion Brand For Men presented by Apparel Search
Men's Fashion Brands Fashion Brands Popular Fashion Brands Fashion Designers Shopping Retail Fashion Men's Clothing Men's Clothing Stores Men's Clothing Wholesalers Menswear Buyers Men's Fashion News Fashion Industry
|Dockers at Amazon|
Dockers is a brand of khaki garments and other accessories from Levi Strauss & Co. Levi Strauss & Co., then specializing in denim, introduced the Dockers brand in 1986. Dockers became a leading brand of business casual clothing for men under the leadership of Bob Siegel.
The Khaki pant has been around since 1846 when Englishman Sir Henry Lumsden dyed his cotton pajamas to create a uniform more suitable to the climate of India, thus creating khakis. More than 150 years later the khaki pant has become a casual clothing staple in the office place. The pants have always had a go-with-anything motto that was really embraced by Dockers when the brand launched in 1986.
Yes, this clothing brand is more than just Khaki pants. They design shirts, shoes, belts, etc.
In January 2010, the Dockers brand launched a cross-channel advertising campaign with the tagline "Wear The Pants." The campaign premiered during the 2010 Super Bowl, and was the first Super Bowl advertisement to offer an exclusive, limited time online offer for viewers. The Dockers campaign tagline, "Wear The Pants" was marketed as a call to masculinity for men. The campaign incorporated outside sources to incite men to reclaim their lost male-aesthetic. Along with a new campaign message, the Dockers brand has since revitalized their product line as well, featuring several new styles aimed at a younger, status-seeker consumer.
If you have changed your mind and do not wish to research the brand Dockers, you can use the search engine on this page to find another clothing label that may be of more interest.
Research additional men's fashion brands from the following pages of our directory.
Have you seen our Fashion Designer Directory section.
What ever pants you are wearing today is in style.
Add Your Company
Us About Us
Copyright © 1999-2019 Apparel Search Company. All Rights Reserved.
For The Holidays.