Executive Summary Sample Pages from the Watches China Sourcing Report - fashion industry reports - Sourcing Watches from China
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Executive summary | Industry overview | Supplier profile | Product gallery
China exported 956.9 million watches worth US$977.4 million in 2004. However, export growth rates in the industry have been decreasing dramatically. Export sales last year increased by only 2.5 percent, significantly lower than the 22.4 percent growth rate registered in 2003. Even volume growth has slowed. Where total outbound shipments increased 10 percent in 2003, they rose only 5.4 percent in 2004.

The downward trend is continuing in 2005. Exports in the first seven months of 2005 were down 7.7 percent to US$460.9 million from the same period in 2004. The number of pieces shipped fell 13.7 percent to 418.6million.

One of the main reasons for the decrease in exports is the decline in demand for low-end watches including promotional models.

The following are some of the key trends we see in China's watches industry:

Many suppliers are shifting focus to midrange watches to overcome declining demand for low-priced models. Some of the larger companies are also trying to increase exports under their in-house brands, while a few have even started producing high end tour billon watches.

Even though many watchmakers are enhancing their designs, low-end watches will continue to be China's mainstay for the next several years. This is mainly because of a lack of skilled and experienced designers.

Rising material and production costs will have a limited impact on export prices, with a large number of suppliers increasing quotes, mostly by up to 5 percent. The majority, however, will keep prices stable.

The output of multifunction watches is expected to increase substantially in the next 12 months.

Aside from the usual calendar and alarm functions, these watches have value-added functions such as USB flash disks drives, digital cameras, MP3 players, laser pointers, pedometers, heart-rate monitors, radios and even universal TV remote controls.

Watchmakers in China produce promotional, classic, fashion, sports, children's and tech watches. These are also the scope of this report.

While most suppliers offer a range of watches across all categories, some specialize in one or two lines. More than 61 percent of the suppliers in this report produce at least four kinds of watches for export, usually with classic, fashion and sports designs as the major lines. Nineteen percent specialize in one or two categories, usually children's or tech models.

The features and prices of each kind of watch are discussed according to low end, midrange and high end in the Products & Prices section.

The R&D module discusses how makers are improving product development and design capability as a means to be more competitive. The Materials & Components section explains sourcing of movements, modules and other materials, and how this affects overall product quality. The Manufacturing section details the production and QC processes in small, midsize and large companies.

Most watch suppliers in China are locally owned. Sixty-eight percent of companies profiled in this report are private locally owned. Hong Kong-owned or invested companies comprise 22 percent and a few are Taiwan-owned or invested.

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  In this report
15 in-depth company profiles  
52 short company profiles  
182 top-selling export products  
Supplier demographics  
Supplier survey  
Industry statistics and charts  

Research on suppliers of Watches

China Sourcing Report


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China is the world's largest export manufacturer of watches, producing almost the entire global output of low-end watches. The country exported over 950 million watches in 2004.

However, intense competition and saturation of the market with look-alike products is now slowing growth, prompting makers to increase production of upscale watches.

This detailed report helps you profit from this supply-market shift, with profiles of top manufacturers in mainland China and Hong Kong that best meet your needs.

Plus you'll get a comprehensive overview of industry trends, new product developments, and other key issues that will impact your sourcing decisions over the next 24 months or longer.

  Suppliers: 67  Products: 182  Pages: 118  Published: Sep 05  Price: US$395
All information contained in China Sourcing Reports is the result of original, independent and impartial research conducted by Global Sources analysts.    Apparel Search is working in association with Global Sources to help promote this sourcing report to the international fashion community.  If you have questions about the report or status of your orders, please e-mail Xue Mei for further assistance.
The Watches Sourcing report from China has been developed and maintained by Global Sources.  Apparel Search is working in association with Global Sources to help promote this sourcing report to the international fashion community.

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