Cato Corporation History
Earlier company descriptions, brand line-ups, store counts and photographs from the history of Cato Corporation, kept for historical reference.
← Back to the current Cato Corporation profile
The Company Description of Its Time
The Cato Corporation is a leading specialty retailer of value-priced fashion apparel and accessories operating two divisions, 'Cato' and 'It's Fashion'. That one sentence is the whole architecture of this filing, and the original builds the profile as a division-by-division account rather than a corporate history - there is no founding date in the original, and none is added here. The Company's Cato division offers exclusive merchandise with fashion and quality comparable to mall specialty stores at low prices every day. The It's Fashion division offers fashion with a focus on the latest trendy styles and nationally recognized urban brands for the entire family at low prices every day.
The Two Divisions - and a Third Format
About Cato: 'A new statement of style.' At Cato, shoppers find the latest fashion styles for any occasion - work or play, dressy or casual - in junior/misses and plus sizes, with jewelry, shoes and accessories, on-trend fashions, high quality and exclusive styles at an exceptional value, and new fashions every week at low prices every day. There are more than 1,000 Cato stores in 31 states. The division's identity is exclusivity at a value price: merchandise you cannot buy elsewhere, styled like the mall specialty stores, priced below them.
About It's Fashion: 'It's new. It's now.' It's Fashion offers the trendy looks found in mall specialty stores at low prices every day - junior-inspired fashions, shoes and accessories for juniors, junior plus, young men, boys' sizes 8 to 20 and girls' sizes 7 to 16 - in more than 150 stores in 14 states, with its own site at itsfashions.com, carried in the References. It's Fashion Metro adds a third format: 'Hot Brands. Low Prices. Every Day.' - the latest trendy fashions for the entire family featuring urban-inspired, nationally recognized brands, for juniors, junior plus, men and big men's sizes, boys and girls, infants and toddlers, newborn and layette, plus jewelry, shoes and accessories. Children's ranges are described in product terms only - categories and sizes - as this directory's rule for child-directed content requires.
Photos
More to Explore on Apparel Search
Fashion Company Names by Letter: Fashion Companies C
References & Further Reading
Looking for More Fashion Companies?
This profile is one filing in the Apparel Search company names directory. Browse the full A-to-Z listing on the Fashion Company Names directory, or shop by category in the Apparel Search shopping directory.