A Florida fashion week record — Fashion Week Miami, in the United States fashion weeks guide.
Fashion Week Miami's record in this guide is a success statement, carried in the record below: after several years of wildly successful seasons, the event had harnessed the curiosity and support of the international fashion, music and lifestyle arenas, attracting numerous buyers, retailers and members of the press from around the world — twice a year.
The twice-yearly rhythm is Miami's signature in this guide. A resort city with a year-round season can stage fashion weeks on a cycle the northern cities cannot, and the record's mention of music and lifestyle alongside fashion is equally true to the city: Miami's events have always mixed the runway with the party and the beach.
Illustrative image created for this guide — an artistic impression, not photographs from these shows.
Miami's position in the American fashion week map is climatic as much as commercial. Swim and resort fashion are native industries in Florida, and a Miami week can present them in season, in place, to an international audience that flies in for the weather as much as the clothes. The buyers and press the record counts were coming from around the world — Miami is the Americas' meeting point, and its fashion week drew on that geography.
Florida's second record in this guide is Tampa Bay Fashion Week, across the state on the Gulf coast — a younger, community-built event whose record reads very differently from Miami's confident success statement.
Twice a year, as the record on this page states.
Numerous buyers, retailers and members of the press from around the world, with support from the international fashion, music and lifestyle arenas.
Tampa Bay Fashion Week, on the Gulf coast.