New York & Company - Fashion Company Profile
New York & Company is the women's wear-to-work brand founded in New York City in 1918 - once a national specialty chain of more than 580 stores, today an online-only brand that passed through its parent's 2020 bankruptcy and two changes of control since.
Company Snapshot
- Status
- Operating online only - the brand is controlled by ADJHA NY&Co. LLC following the March 2024 collapse of Saadia Group, which had bought the e-commerce business out of bankruptcy in 2020; the physical stores closed in 2020
- Type
- Private - an e-commerce brand; its former parent, RTW Retailwinds, Inc., was dissolved through its 2020 Chapter 11 case
- Headquarters
- New York City, New York, United States
- Founded
- 1918, in New York City (the business traded for decades as Lerner Shops before taking the New York & Company name)
Company Profile
Current collections are on the New York & Company website, linked above. As an online retailer itself, the brand carries no Amazon/eBay shop box here - its own site is the destination. The dated record on the history page ends with the September 2018 announcement that the parent would rename itself RTW Retailwinds; what followed belongs in this snapshot: RTW Retailwinds filed Chapter 11 in July 2020 and closed its stores; Saadia Group bought the e-commerce business and intellectual property for $40 million in October 2020 and ran the brand online; Saadia effectively shut down after defaulting on a loan in March 2024, and the brand is now controlled by ADJHA NY&Co. LLC. The fuller record - the 25-to-45 customer described by her life, the proprietary-brand model and the 1918-to-2018 name story - is kept in full on the history page.
The model is stated with unusual completeness. The company's proprietary branded New York & Company merchandise is sold exclusively through its national network of New York & Company retail stores, and in 2009 the company operated over 580 retail stores in 44 states. The target customers are fashion-conscious, value-sensitive women between the ages of 25 and 45. Proprietary product, exclusive distribution and a defined customer: those three choices together are the specialty retail formula, and the filing presents them as a single strategy rather than as separate facts, because each one only works while the other two hold.
New York & Company History
The earlier record for this company - its history, past brand line-ups, figures and photographs from the periods described - is kept on a separate page for historical reference.
New York & Company History & Historical Profile →Common Questions
Does New York & Company still exist?
Yes, as an online-only brand at nyandcompany.com. Its stores closed in 2020 when its parent, RTW Retailwinds, went through Chapter 11; the e-commerce business was sold to Saadia Group in 2020 and, after Saadia's March 2024 collapse, is controlled by ADJHA NY&Co. LLC.
When was New York & Company founded?
In 1918, in New York City. The business traded for much of the twentieth century as Lerner Shops before the New York & Company name became its storefront.
What happened to RTW Retailwinds?
RTW Retailwinds was the name New York & Company's parent announced for itself in September 2018. It filed Chapter 11 in July 2020, sold its e-commerce business and brands to Saadia Group that October, and its store estate was closed.
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