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My Mela Inspires the Block Print Trend

Block printing represents a craft that provides a sustainable livelihood to rural artisans in the world. It reflects human labor and sensibilities of the craftsman, which no machine made fabric can ever do.

Shopping Article from May 22, 2012

Published May 22, 2012 Section Shopping News Archive 2012 Fashion Shopping Articles Photographs 3 from this article

The ArticleArticle Text

Block printing represents a craft that provides a sustainable livelihood to rural artisans in the world.  It reflects human labor and sensibilities of the craftsman, which no machine made fabric can ever do.

Popular boutiques like West Elm, Anthropologie, Serena & Lily, Roberta Roller Rabbit, and Pottery Barn are all offering products that use this meticulous process which involves the application of raw mixed paints on fabric using handmade irons or woodblocks.

You can merge this age old Indian tradition with your modern home décor or personal fashion style to get a fresh look with a ethnic twist!

My Mela is an amazing resource that carries authentic, handcrafted products designed and made by Indian Artisans.  MyMela's products are only carried on this site and are priced very reasonably because there is no middleman between the artist and the consumer.

Here are some of their block print offerings:

Block Printed Scarves

Retail: $25.00

About: handmade scarf made from cotton so fine and soft, it's barely a whisper on your skin. Block printed by hand.

Silver Speckle Tablecloth Retail: $50

Learn more at MyMela.com

2011 Fashion Shopping Articles 

From the archive: this article is part of the Apparel Search shopping news archive. It appeared on May 22, 2012 and is kept as it ran, as a record of fashion shopping at that time.

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My Mela Inspires the Block Print Trend, May 2012 photograph
My Mela Inspires the Block Print Trend, May 2012 photograph
My Mela Inspires the Block Print Trend, May 2012 photograph

Photographs from this 2012 article, shown from their existing files on Apparel Search.

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AnswersCommon Questions

What is this article about?

Block printing represents a craft that provides a sustainable livelihood to rural artisans in the world. It reflects human labor and sensibilities of the craftsman, which no machine made fabric can ever do.

When was this article published?

This article appeared on Apparel Search on May 22, 2012. It is kept in the shopping news archive as it ran, as a record of fashion shopping at that time.

What else does the article cover?

You can merge this age old Indian tradition with your modern home décor or personal fashion style to get a fresh look with a ethnic twist!

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