Fashion Press Releases
Fashion Terms — the Apparel Search fashion terminology directory
A fashion press release is a press release relevant to fashion: designers, textiles, garment manufacturing or any other fashion issue. A press release in general is a written or recorded communication directed at members of the news media for the purpose of announcing something claimed as having news value, traditionally sent to assignment editors at newspapers, magazines, radio and television, and now also distributed through commercial services such as Business Wire and PR Newswire.
Fashion Press Releases by Apparel Search - Terms of Interest to the Fashion Industry
Fashion Terms Fashion Terms Directory Fashion Terms by Category Fashion News Fashion PR Fashion Press Release
In this section you will learn about Fashion Press Releases
A fashion
industry press release is basically a press release
that is relevant to fashion, designers,
textiles, garment manufacturing or any other fashion relevant
issue. If you are not familiar with the
general term "press
release", here is a
brief definition. "A news release, press release or press
statement is a written or recorded communication directed at members
of the news media for the purpose of announcing something claimed
as having news value. Typically, it is mailed, faxed, or e-mailed
to assignment editors at newspapers,
magazines, radio stations,
television stations, and/or television networks. Commercial press-release
distribution services such as Business Wire and PR Newswire are
also used to distribute news releases." This is a portion
of a press release definition from the Wikipedia website.
You can view a full definition of a press release at their site.
Here are a few places that you can read fashion press releases:
If you are in the fashion industry and have fashion news relevant to the industry, you can provide your release to various resources for distribution. For example of a good location to post a fashion relevant release, you can try the Fashion Newspaper website. At this site, you may qualify to become an author. If you are in fact approved as an author or contributor at this online fashion paper, you will be permitted to submit press releases, news articles and blog messages regarding your product or services. If you are not approved as an author for one reason or another, you can still submit releases via e-mail for consideration.
If you work for a fashion industry public relations firm or you simply wish to promote your own company, you can submit your fashion news to the Apparel Search Company. Your news would then possibly be utilized for blog entries or fashion articles on the companies various fashion industry websites. Apparel Search can assist you with promoting fashion brands, fashion designers, manufacturing capabilities, fashion boutiques etc. If you have an apparel industry or textile industry product or service that you wish to promote, you are welcome to contact Apparel Search to discuss possibilities.
In addition to the Apparel Search press and media resources, you can also find many other companies on the internet to assist you with writing fashion press releases and distributing your fashion press release.
Article Written by ML 7/25/07
If you were looking for press regarding Apparel Search, you can view the Apparel Search In the News section.
If you want to try an make your own
widget, you can find apparel industry
RSS Feeds on Apparel search. You can use
Fashion Job RSS Feeds or
Fashion Industry News RSS Feeds.
Do you work for a
fashion public relations company? If yes, add your company
to our directory.
By the way, fashion designers that are planning a
fashion show should definitely
submit a press release before the fashion shows and also again after
the fashion show as a post event release.
Writing a Release That Gets Used
Editors receive far more releases than they can use, so the format is a discipline: the news in the first sentence, the who-what-when-where immediately after, a quotable statement from a named person, and contact details for follow-up. Fashion releases add the visual element — collection photographs and product details — because fashion coverage is illustrated coverage, a point the fashion images entry in this directory makes from the reader's side.
Common Questions
What is a fashion press release?
A press release about a fashion subject — a collection launch, a company announcement, an event — written for the news media to announce something of news value.
Where are press releases sent?
To assignment editors at newspapers, magazines, radio stations, television stations and networks, and through commercial distribution services; fashion examples can be read at the resources listed on this page.
How can a fashion company distribute its news?
By providing the release to distribution resources and fashion media outlets that accept industry news, in the standard press release format editors expect.